TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Movable Ink

    Score7.1 out of 10
    N/AThe Movable Ink platform from the company of the same name in New York allows marketing content creators to design and deploy a consistent visual experience for customers across digital experiences, from email, to webstore, to mobile apps.N/A

    ScreenSpace

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    ScreenSpace’s Immersive Product Stories help marketing and sales teams stand out, engage qualified buyers, and guide them on an experiential journey to value. ScreenSpace incorporates techniques in film, television and gaming to not only capture the look & feel of a product, but infuse experiential storytelling, compelling visuals and narrative design into a comprehensive & immersive web experience – with the goal of creating a deeper level of engagement and insight data than…

    $0

    Pricing
    Movable InkScreenSpace
    Editions & Modules
    No answers on this topic
    Starter
    $0
    Pro
    Contact
    per year
    Enterprise
    Contact
    per year
    Offerings
    Pricing Offerings
    Movable InkScreenSpace
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsContact vendor for pricing information.—
    More Pricing Information
    Community Pulse
    Movable InkScreenSpace
    Considered Both Products
    Movable Ink
    No answer on this topic
    ScreenSpace ✦
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    14 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    14 Answers
    Features
    Movable InkScreenSpace
    Content Creation
    Comparison of Content Creation features of Movable Ink and ScreenSpace
    Feature
    Movable Ink
    9.2
    4 Ratings
    16% above category average
    ScreenSpace
    -
    Ratings
    Ideation9.03 Ratings00 Ratings
    Approval workflows10.02 Ratings00 Ratings
    Content collaboration9.02 Ratings00 Ratings
    Content calendar10.03 Ratings00 Ratings
    Network for content licensing/production8.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Movable Ink and ScreenSpace
    Feature
    Movable Ink
    9.3
    4 Ratings
    17% above category average
    ScreenSpace
    -
    Ratings
    Content hub9.04 Ratings00 Ratings
    Forms / Gated content9.01 Ratings00 Ratings
    Embedded CTAs10.03 Ratings00 Ratings
    Content distribution9.04 Ratings00 Ratings
    Content promotion10.02 Ratings00 Ratings
    Content automation9.04 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Movable Ink and ScreenSpace
    Feature
    Movable Ink
    9.4
    4 Ratings
    24% above category average
    ScreenSpace
    -
    Ratings
    Audience profiling and targeting9.04 Ratings00 Ratings
    Closed-loop tracking and reporting10.03 Ratings00 Ratings
    Content performance analytics9.04 Ratings00 Ratings
    Campaign optimization dashboard10.04 Ratings00 Ratings
    Competitive analytics9.02 Ratings00 Ratings
    Best Alternatives
    Movable InkScreenSpace
    Small Businesses
    Contently
    Score9.9 out of 10
    No answers on this topic
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    No answers on this topic
    Enterprises
    PathFactory
    Score8.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Movable InkScreenSpace
    Likelihood to Recommend
    10.0
    (4 ratings)
    9.1
    (14 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Movable InkScreenSpace
    Likelihood to Recommend
    Movable Ink
    Any business that sends out a lot of email communications, and has accessible data that they can, at the very least, format in CSV sheets can utilize [Moveable Ink] with reasonable success. Depending on how your data is housed or received, the integration within Movable Ink is quite simple. I would recommend looking at the list of partners that Movable Ink integrate with. If your business is utilizing any of them regularly, it would make integration even easier. If you do not do a lot with email or your data is not easily accessible I would not recommend Movable Ink.
    Incentivized
    Read full review
    ScreenSpace ✦
    The demos can be used in a number of ways, whether you want it front and center on your website's home page, or more in the background. The dashboard and ability to easily edit was really nice to use. We went through several changes on our copy/creative and it was easy to make quick changes and then the demo was automatically updated on our web pages.
    Incentivized
    Read full review
    Pros
    Movable Ink
    • Personalization--Everyone likes to see their name in lights. Movable Ink allows you to pull in content such as their name, locations that are closest to them, and content they're actually interested in.
    • Unique Features--Movable Ink provides a variety of apps that can plugged into emails to make the experience more unique and exciting, such as countdown timers, add to calendar features for events, maps, and social feeds.
    • Tracking--Adding snippets of code to emails allow you to track data, such as opens, impressions, and clickthroughs. You can also track how individuals interact with specific pieces of the email.
    • User Friendly--Easy to build within apps for those who aren't graphic designers.
    Incentivized
    Read full review
    ScreenSpace ✦
    • Everything that comes out of ScreenSpace looks like it came from an agency
    • Makes our product look and feel better than the real thing.
    Read full review
    Cons
    Movable Ink
    • I think they could improve with how to provide strategic guidance to customers on applications and use cases. A lot of recommendations aren't applicable to new business models/scenarios
    • Their transition to onsite/landing page use cases was somewhat effective but we ran into some hiccups with applying the technology onsite
    Incentivized
    Read full review
    ScreenSpace ✦
    • There's nothing to dislike about ScreenSpace.
    Read full review
    Usability
    Movable Ink
    No answers on this topic
    ScreenSpace ✦
    ScreenSpace is polished and very easy to use. Easier than creating a PowerPoint presentation.
    Read full review
    Support Rating
    Movable Ink
    No answers on this topic
    ScreenSpace ✦
    The success team is very responsive and quick to address any issues – which rarely comes up. I appreciate Darren, the CEO, being hands on and working with my team to answer any questions and ensure they hit their targets.
    Read full review
    Alternatives Considered
    Movable Ink
    Movable Ink is the better product by far. They offer more solutions across multiple channels and their platform is easier to use and better organized.
    Incentivized
    Read full review
    ScreenSpace ✦
    We were able to configure ScreenSpace in a way where the demo will not go stale, even if we change our product. The overall value and features are captured. Other products were a bit too granular and would easily get out of date.
    Read full review
    Return on Investment
    Movable Ink
    • Email performance has greatly increased overall
    • Optimization and testing features allow us to pit directions against one another and determine the best course of action going forward
    Incentivized
    Read full review
    ScreenSpace ✦
    • So far, we've seen 10+ demo requests come directly from people interacting with our story.
    • We've also improved interaction rates with our story by adding a dedicated page on our site as well as call-out buttons in our main nav to direct people to the story.
    Read full review
    ScreenShots

    Movable Ink Screenshots

    Screenshot of Movable Ink

    ScreenSpace Screenshots

    Screenshot of Interactive Stories • A video game approach to the buyer experience • Designed to help engage, educate, and motivate B2B audiences through memorable experiencesScreenshot of the ScreenSpace Platform • Designed to be simple and enjoyable, with no creative or technical experience requiredScreenshot of a Choose Your Own Adventure Story • The choose-your-own-adventure Stories allow every buyer – from techies to execs – to explore content they care about without getting lost or distractedScreenshot of Lead Capture • This captures high-intent leads at the perfect moment by immersing a native or embedded form at any point of a Story's narrativeScreenshot of Personalize and Share Anywhere – in One Click • Stories can be shared one of three ways – as a direct link, embed link, or embedded on a TrustRadius profileScreenshot of Instant Publishing • UI update? Revised messaging? New feature? No need to start over, send a change request, or wait for a designer. Simply swap out content, hit Publish, and the Story is updated across every channel – instantly.