mParticle vs. Pearl Diver

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
mParticle
Score 8.4 out of 10
N/A
The mParticle customer data platform supports data collection from a wide variety of sources and provides standardization, cleansing and deduping, and tags, as well as data enrichment via scoring, contextual or behavioral data, as well as segmentation and customer profile management.N/A
Pearl Diver
Score 0.0 out of 10
N/A
BlackPearl Diver provides visibility over who is interacting with your digital assets, including your website and email. Pearl Diver identifies leads from anonymous website traffic and tells the user who the most likely purchasers are, putting you back in control of the purchasing cycle.
$198
per month
Pricing
mParticlePearl Diver
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
mParticlePearl Diver
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsTier 1: $198 USD/month -Up to 500 Identified website visits across 1 domain -Unlimited email tracking and insights for 50 employees Tier 2: $387 USD/month -Up to 3,000 Identified website visits across 2 domains -Unlimited email tracking and insights for 75 employees Tier 3: $798 USD/month -Up to 6,000 Identified website visits across 3 domains -Unlimited email tracking and insights for 200 employees Tier 4: $1,367 USD/month -Up to 12,000 Identified website visits across 10 domains -Unlimited email tracking and insights for 500 employees
More Pricing Information
Community Pulse
mParticlePearl Diver
Best Alternatives
mParticlePearl Diver
Small Businesses
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Medium-sized Companies
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Lead Forensics
Lead Forensics
Score 9.0 out of 10
Enterprises
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Treasure Data
Treasure Data
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
mParticlePearl Diver
Likelihood to Recommend
6.8
(10 ratings)
-
(0 ratings)
Likelihood to Renew
5.5
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(10 ratings)
-
(0 ratings)
User Testimonials
mParticlePearl Diver
Likelihood to Recommend
mParticle
If you can't trust the data you get into your customer journey service or user behavior analysis tool, mParticle can make a difference quickly. We used it to great success getting from untrustworthy data to reliable data in no time. If you already have a great data pipeline or use a user behavior analysis tool that includes checks for ensuring the trustworthiness of data, you might not need mParticle. If you have a lot of external or internal services you need to connect to your customer data, then mParticle is definitely worth looking at.
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Black Pearl Group
No answers on this topic
Pros
mParticle
  • Collect customer data from multiple sources.
  • Integrated with wide breadth of vendors and verticals.
  • Helps track unregistered user data into registered user data.
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Black Pearl Group
No answers on this topic
Cons
mParticle
  • Support - often times it feels like they're trying to create a sales opportunity rather than actually provide support - whether it's technical or non-technical.
  • Some connection setups are not as consistent with respect to the procedure of setting up the connection, e.g. setting user identities in Braze.
  • Audiences...definitely not as robust as Amplitude
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Black Pearl Group
No answers on this topic
Likelihood to Renew
mParticle
It's a great tool for beginners but not scalable to advance use cases. It's not it's a fault in our case, because any platform is as good as the data collected
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Black Pearl Group
No answers on this topic
Support Rating
mParticle
Superb technical support, always going the extra mile to understand your problem and work towards solutions. Specifically, the team are happy to jump on Zoom to troubleshoot the problem.
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Black Pearl Group
No answers on this topic
Alternatives Considered
mParticle
mParticle has a bigger catalog of services you can interface with and provides a more complete check for data integrity. It also allows you to use any analytics solution.
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Black Pearl Group
No answers on this topic
Return on Investment
mParticle
  • Negative: Quite a lot overlaps with the work being done on the Data Warehouse as a CDP.
  • Positive: Able to connect to 3rd party tools with small effort (Appsflyer).
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Black Pearl Group
No answers on this topic
ScreenShots

Pearl Diver Screenshots

Screenshot of Pear Diver identified website vistorsScreenshot of Pearl Diver record detailsScreenshot of Pearl Diver hotlist