Its great... If you use it 100%
October 19, 2022
Its great... If you use it 100%
Score 6 out of 10
Vetted Review
Verified User
Overall Satisfaction with mParticle
We initially started using Mparticle as a CDP. Starting using it to ingest first-party events from the mobile apps and use the Service to service integrations to ingest data from our APIs. The main use case was to sync data downstream to other 3rd party applications like Iterable, mParticle, etc.
- Forwarding Data.
- Built in connectors.
- Easy to use interface.
- UI for events for customers takes time to update, its unreliable.
- Hard to inspect the data once its inputted.
- Not possible to link data with other non-customer related data.
- Inputs and Outputs.
- GDPR Right to be forgotten requests.
- Negative: Quite a lot overlaps with the work being done on the Data Warehouse as a CDP.
- Positive: Able to connect to 3rd party tools with small effort (Appsflyer).
Great customer service over Segment and really solid UI.
Do you think mParticle delivers good value for the price?
No
Are you happy with mParticle's feature set?
No
Did mParticle live up to sales and marketing promises?
No
Did implementation of mParticle go as expected?
Yes
Would you buy mParticle again?
No