nopCommerce vs. Optimizely Customized Commerce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
nopCommerce
Score 10.0 out of 10
Mid-Size Companies (51-1,000 employees)
nopCommerce is an open-source eCommerce solution that is iASP.NET (MVC) based with a MS SQL 2008 (or higher) backend database. The vendor says their shopping cart solution is uniquely suited for merchants that have outgrown existing systems.N/A
Optimizely Customized Commerce
Score 8.8 out of 10
N/A
Optimizely Customized Commerce is a headless PaaS commerce solution built to scale commerce results for enterprise brands.N/A
Pricing
nopCommerceOptimizely Customized Commerce
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
nopCommerceOptimizely Customized Commerce
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeRequired
Additional DetailsIt's an open-source and free product
More Pricing Information
Community Pulse
nopCommerceOptimizely Customized Commerce
Considered Both Products
nopCommerce

No answer on this topic

Optimizely Customized Commerce
Chose Optimizely Customized Commerce
Episerver did not have a headless CMS offering when we implemented. They may offer one now, but they are very late to the game in offering an API-based CMS experience. If you use an Angular or React front end, and you want to communicate with this incredibly expensive product …
Top Pros
Top Cons
Features
nopCommerceOptimizely Customized Commerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
nopCommerce
8.7
10 Ratings
12% above category average
Optimizely Customized Commerce
7.5
26 Ratings
2% below category average
Product catalog & listings9.110 Ratings8.525 Ratings
Product management9.110 Ratings4.825 Ratings
Bulk product upload7.79 Ratings8.721 Ratings
Branding9.110 Ratings5.223 Ratings
Mobile storefront9.110 Ratings7.020 Ratings
Product variations9.19 Ratings7.021 Ratings
Website integration9.19 Ratings8.724 Ratings
Visual customization9.19 Ratings8.623 Ratings
CMS6.89 Ratings8.925 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
nopCommerce
8.2
10 Ratings
8% above category average
Optimizely Customized Commerce
8.7
19 Ratings
14% above category average
Abandoned cart recovery8.29 Ratings8.615 Ratings
Checkout user experience8.110 Ratings8.719 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
nopCommerce
9.1
10 Ratings
9% above category average
Optimizely Customized Commerce
8.8
17 Ratings
6% above category average
eCommerce security9.110 Ratings8.817 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
nopCommerce
8.0
10 Ratings
7% above category average
Optimizely Customized Commerce
7.1
25 Ratings
5% below category average
Promotions & discounts9.19 Ratings8.421 Ratings
Personalized recommendations6.49 Ratings8.521 Ratings
SEO8.610 Ratings4.421 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
nopCommerce
8.8
10 Ratings
12% above category average
Optimizely Customized Commerce
8.1
25 Ratings
4% above category average
Multi-site management8.78 Ratings8.620 Ratings
Order processing9.110 Ratings8.819 Ratings
Inventory management8.29 Ratings8.815 Ratings
Shipping9.19 Ratings8.716 Ratings
Custom functionality9.19 Ratings5.723 Ratings
Best Alternatives
nopCommerceOptimizely Customized Commerce
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
nopCommerceOptimizely Customized Commerce
Likelihood to Recommend
9.1
(10 ratings)
8.6
(26 ratings)
Likelihood to Renew
-
(0 ratings)
4.6
(2 ratings)
Usability
-
(0 ratings)
7.4
(7 ratings)
Support Rating
10.0
(1 ratings)
8.2
(1 ratings)
Implementation Rating
8.0
(1 ratings)
2.7
(1 ratings)
User Testimonials
nopCommerceOptimizely Customized Commerce
Likelihood to Recommend
Nop Solutions, Ltd.
nopCommerce is an ideal solution for businesses that want to tailor the customer journey for discovering and purchasing products. The nopCommerce solution is designed to adapt to you, not the other way around. The platform works best when you partner with a solution provider like ourselves. It also works well if you have a team of in-house .NET developers. A one-person shop will likely find less value in a platform like this if they're looking to spin up a small ecommerce site with just a few button clicks.
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Optimizely
Our experience may be unique because we opted for an Epi core team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
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Pros
Nop Solutions, Ltd.
  • As I came from Microsoft .Net technical experience with more than 15 years in IT industry, the nopCommerce .Net based open sourced framework is the best eCommerce framework in terms of architectural perspective - such as incorporating with Entity Framework code first approach, Domain Driven Architecture, using ASP.Net MVC, Unit Testing, ...etc.
  • When my client asked for an eCommerce portal, the whole team was struggling from designing a database to identifying the requirements. nopCommerce has everything we need. All the industrial standard eCommerce features are included. It saves hours of database design, application design and also the client's requirements are easily fit into nopCommerce's features.
  • The cost of nopCommerce- the last time we paid was a $200 one time cost for using the production site. It was ridiculously cost effective. As it is opened source, the whole community is supporting and constantly making this framework better and better.
  • I set up a web site within a week using nopCommerce to sell my own products online. It was so easy to use, deploy, and set up.
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Optimizely
  • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
  • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
  • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
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Cons
Nop Solutions, Ltd.
  • More community templates would be great.
  • Some of the pricing can be a bit tricky, especially configured items... there is a likelihood of mispriced items with the current structure
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Optimizely
  • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
  • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
  • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
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Likelihood to Renew
Nop Solutions, Ltd.
No answers on this topic
Optimizely
Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
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Usability
Nop Solutions, Ltd.
No answers on this topic
Optimizely
The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
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Support Rating
Nop Solutions, Ltd.
I have asked numerous questions and the team treats my random questions as if they are critical to the continued success of their product. They really take each users' questions to heart and strive to solve them. I cannot commend them enough on how fast they respond to questions as well as the follow-through given to things thay may or may not even be a part of their platform.
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Optimizely
We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
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Implementation Rating
Nop Solutions, Ltd.
Go for a plugin based development if you would like to extend nopCommerce. This approach will make it easier for you to upgrade the software.
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Optimizely
Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
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Alternatives Considered
Nop Solutions, Ltd.
NopCommerce offers you more flexibility where it comes to customization and scaling your application. The customization and extension is easy as well as the theme and plugin structure adds a large value to the overall system. The API's introduced by nopCommerce makes it more efficient when it comes to integrations and developing a mobile application on top of your eCommerce platform. The customer owns 100% of the source code without any extra fee.
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Optimizely
Optimizely Commerce Cloud offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
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Return on Investment
Nop Solutions, Ltd.
  • It has been our sole platform for developing online stores for the last 9 years and our business have been growing year to year.
  • The disadvantage of nopCommerce is that it is not as well known as other competitors, which makes it more difficult to sell.
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Optimizely
  • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
  • Positive: Counter associates are using the website to help customers.
  • Negative: Too much time being spent QCing previous work.
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ScreenShots

nopCommerce Screenshots

Screenshot of

Optimizely Customized Commerce Screenshots

Screenshot of Customizable checkout workflow to tailor customers checkout experience and increase conversions.Screenshot of Catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of Personalized promotions based on user web activity to drive conversion and increase average order value.Screenshot of Customized Recommendations ReportingScreenshot of Personalization