Percolate, now part of Seismic vs. Scribblelive (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Percolate, now part of Seismic
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A
Scribblelive (discontinued)
Score 9.0 out of 10
N/A
Scribblelive, or later Rock Content Live was a content marketing solution, that has been discontinued and is no longer available.N/A
Pricing
Percolate, now part of SeismicScribblelive (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Percolate, now part of SeismicScribblelive (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Percolate, now part of SeismicScribblelive (discontinued)
Considered Both Products
Percolate, now part of Seismic
Chose Percolate, now part of Seismic
Percolate is the only software I used so far, which allowed me to create marketing campaigns.
Chose Percolate, now part of Seismic
Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and …
Chose Percolate, now part of Seismic
Social publishing tools are very good, better than competitors. Percolate is constantly adding new features and functionality and can manage the workload and storage that Domo can’t.
Chose Percolate, now part of Seismic
Everything is better than Percolate. It is better than the free version of HootSuite.
Chose Percolate, now part of Seismic
Percolate provided a more robust portfolio of offerings in the social space. We felt that although Percolate was not the cheapest, that it provides the most value to our social strategy and has been instrumental in getting us to the place we are now.
Chose Percolate, now part of Seismic
Percolate has much more functionality than Social Studio. Social Studio is really only meant to be used as a social publishing platform. Percolate does social publishing much better, has a great file management system, has a calendar for more than just social, and has the …
Chose Percolate, now part of Seismic
The free version of Hootsuite does not support the approval process so that did not work for our organization. Percolate was much more user friendly than Spredfast, has a more streamlined calendar view, and has more reporting features for data analysis. The approval workflow …
Chose Percolate, now part of Seismic
I was trained on Percolate from the time I started my position.
Chose Percolate, now part of Seismic
Three major areas separate Percolate from the competition in my POV:
  • They view themselves as truly, an all-in-one SaaS model. Other large, enterprise platforms, like Sprinklr, have the old a la carte approach to their platforms. Everything is extra. Every new addition or …
Chose Percolate, now part of Seismic
I have used tools like HootSuite and trello to manage social media and different tasks and activities respectively. Trello is a great tool to keep track of your projects and campaigns. Unfortunately, Percolate is not that sophisticated. Percolate is slow compared to trello and …
Chose Percolate, now part of Seismic
Percolate is more robust and user-friendly than other tools we've used. The collaborative feature in particular was very attractive, and made it stand out for us against products like Sprout Social. The photo editing tool is also very useful and superior to tools that are …
Chose Percolate, now part of Seismic
The main features that attracted us to Percolate were the editorial calendar and the multimedia database. Additionally, the ability to take content beyond the usual social channels and interface with Wordpress AND bring in (paid) third party content made the purchase choice …
Scribblelive (discontinued)
Chose Scribblelive (discontinued)
I would recommend other design studios that specialize in data visualization and infographics before visually for a few reasons:
- small design studios have an emphasis on the creators (who is part of the studio), whereas Visually is more of a black box because you don't know …
Features
Percolate, now part of SeismicScribblelive (discontinued)
Content Creation
Comparison of Content Creation features of Product A and Product B
Percolate, now part of Seismic
8.5
Ratings
8% above category average
Scribblelive (discontinued)
4.5
Ratings
54% below category average
Ideation7.00 Ratings8.00 Ratings
Approval workflows9.00 Ratings00 Ratings
Content collaboration9.00 Ratings8.00 Ratings
Content calendar8.00 Ratings1.00 Ratings
Network for content licensing/production9.30 Ratings1.00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Percolate, now part of Seismic
7.8
Ratings
1% below category average
Scribblelive (discontinued)
4.0
Ratings
65% below category average
Content hub8.00 Ratings3.00 Ratings
Content distribution8.00 Ratings6.00 Ratings
Content promotion7.00 Ratings6.00 Ratings
Content automation8.00 Ratings00 Ratings
Forms / Gated content00 Ratings1.00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Percolate, now part of Seismic
7.3
Ratings
2% below category average
Scribblelive (discontinued)
5.0
Ratings
39% below category average
Closed-loop tracking and reporting7.00 Ratings3.00 Ratings
Content performance analytics7.00 Ratings7.00 Ratings
Campaign optimization dashboard8.00 Ratings00 Ratings
Audience profiling and targeting00 Ratings5.00 Ratings
Best Alternatives
Percolate, now part of SeismicScribblelive (discontinued)
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Percolate, now part of SeismicScribblelive (discontinued)
Likelihood to Recommend
9.0
(0 ratings)
6.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Percolate, now part of SeismicScribblelive (discontinued)
Likelihood to Recommend
Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
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I would be less inclined to recommend Visually to a colleague now than I would have in the past. In the past, highly skilled freelance programmers and designers were more able to get matched with potential clients. Now, things have to go through Visually and creators cannot post their independent work and get matched up independently.
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Pros
  • You can schedule all the planning done for each social network, with the date and time you want to publish, without any inconvenience.
  • It has many templates of campaigns and content for social networks, which facilitates the work and the workload of designers and community managers.
  • The management of the marketing campaign is very efficient, as it monitors the progress, performance, and progress of the campaign also presents a complete statistical report that helps to improve the plans and strategies used.
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  • Staff picks were a great way of sifting through many pieces of content
  • It was easy to share things uploaded to visual.ly to other social media channels
  • There is an awesome amount of content on Visually
Read full review
Cons
  • Data is a mess. So unreliable. Takes so much time to create a concrete report.
  • There is no ability to export anything. No calendar PDFs, no data Excel sheets, nothing.
  • No paid management functionality.
  • Hated their listening tool abilities relative to other tools I've used.
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  • There is a bias towards infographics (as opposed to 'real' data visualization)
  • It is not very clear the path between how people who need content get matched up or find creators
  • Interface was redone too often
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Likelihood to Renew
As we have grown to implement Percolate with more and more people within our company, we have also run into more features we'd like to see in the app. The Percolate team has been extremely understanding about these requests, and even visited our offices to sit and listen to exactly what we are looking for. Assuming these new features make it into production with them, we'll definitely stay with Percolate for the long term
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No answers on this topic
Usability
Easy to set up approval flows, but not always necessary to follow all the requires steps
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No answers on this topic
Implementation Rating
Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
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No answers on this topic
Alternatives Considered
Three major areas separate Percolate from the competition in my POV:
  • They view themselves as truly, an all-in-one SaaS model. Other large, enterprise platforms, like Sprinklr, have the old a la carte approach to their platforms. Everything is extra. Every new addition or component comes at a cost and does not automatically update your license. Percolate has a different approach. If it is an update and it is good for the platform, you should get it. Therefore, they update the tool OFTEN and always evolving the functionality.
  • Which leads to my next point, Percolate wants to build the best-in-class social content management tool, period. Therefore, they are not chasing ways to upcharge you with new functions and modules. They focus on their core product and make it better and better.
  • Lastly, the pricing is simple and easy to understand. The cost is the cost.. no hidden details. Good luck getting that transparency with platforms like Sprinklr or Radian6.
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I would recommend other design studios that specialize in data visualization and infographics before visually for a few reasons: - small design studios have an emphasis on the creators (who is part of the studio), whereas Visually is more of a black box because you don't know who is creating your project - Portfolio is okay, but not great, there are many other studios with better looking portfolios One way that Visually is better is that it has an impressive client list and quicker turnaround and maybe more streamlined feedback loops.
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Return on Investment
  • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
  • Percolate also helps save time because you are able to schedule social media posts across channels easily.
  • It has also been an easy way to work with remote team members, which is very helpful.
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  • Was helpful in attracting clients when I started doing data visualization work
  • Cost was minimal - it was free to upload and took little time
  • I have been unable to attract clients lately from visually, so ROI has gone to 0
Read full review
ScreenShots

Percolate, now part of Seismic Screenshots

Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar