Percolate, now part of Seismic vs. VistaCreate

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Percolate, now part of Seismic
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A
VistaCreate
Score 9.0 out of 10
N/A
What is VistaCreate (ex-Crello)? VistaCreate is an online visual editing tool for creating videos, animations, graphic designs for social media, print, websites, or virtually any kind of static and animated design for commercial, business, or personal needs. On October 27, 2021 Crello joined the Vista group of companies and changed its brand name to VistaCreate. It includes 50,000 professionally designed templates that are already preformatted and…N/A
Pricing
Percolate, now part of SeismicVistaCreate
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Percolate, now part of SeismicVistaCreate
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Percolate, now part of SeismicVistaCreate
Top Pros
Top Cons
Features
Percolate, now part of SeismicVistaCreate
Content Creation
Comparison of Content Creation features of Product A and Product B
Percolate, now part of Seismic
8.6
12 Ratings
7% above category average
VistaCreate
-
Ratings
Ideation8.610 Ratings00 Ratings
Approval workflows8.612 Ratings00 Ratings
Content collaboration8.110 Ratings00 Ratings
Content calendar8.512 Ratings00 Ratings
Network for content licensing/production9.34 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Percolate, now part of Seismic
8.4
12 Ratings
4% above category average
VistaCreate
-
Ratings
Content hub7.611 Ratings00 Ratings
Content distribution8.611 Ratings00 Ratings
Content promotion9.09 Ratings00 Ratings
Content automation8.511 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Percolate, now part of Seismic
9.4
12 Ratings
19% above category average
VistaCreate
-
Ratings
Closed-loop tracking and reporting9.110 Ratings00 Ratings
Content performance analytics10.012 Ratings00 Ratings
Campaign optimization dashboard9.12 Ratings00 Ratings
Best Alternatives
Percolate, now part of SeismicVistaCreate
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.9 out of 10
CorelDRAW Graphics Suite
CorelDRAW Graphics Suite
Score 9.1 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.9 out of 10
GIMP
GIMP
Score 8.9 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
CorelDRAW Graphics Suite
CorelDRAW Graphics Suite
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Percolate, now part of SeismicVistaCreate
Likelihood to Recommend
8.5
(13 ratings)
10.0
(2 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
Implementation Rating
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Percolate, now part of SeismicVistaCreate
Likelihood to Recommend
Discontinued Products
Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
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VistaCreate (ex- Crello)
VistaCreate is well suited for creating engaging content for users of all age groups. There are beautiful, modern templates and a variety of shapes and animations to choose from. Most importantly, the cost is inexpensive, and you get that bang for your buck. An attractive feature is the ability to upload music, or choose from the library, to add to your content piece. It's quite clever, as this allows the reader to engage in more than one sense e.g., animated content versus static text. The reader hears music, and the content is animated and visually appealing. This allows keywords to be highlighted. The probability of communicating your message in this manner is increased.
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Pros
Discontinued Products
  • Create social content from briefing all the way through to the approval process.
  • Social planner for managing topics and content streams across multiple channels.
  • Robust API and integrations.
  • Image library (with cost-free access/rights to stock photo libraries).
  • Frequent updates to the platform.
  • Built-in community management.
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VistaCreate (ex- Crello)
  • Certificate design
  • Social media communications
  • Conversion of designs into various file formats e.g. mp4, jpg, pdf
  • PowerPoint designs
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Cons
Discontinued Products
  • A lot of the features in Percolate are very well built, but only provide the bare minimum as features go. Its editorial calendar for example lacks export/import features and its multimedia repository only supports images. In many ways, Percolate is trying very hard to be too much at the same time.
  • At the moment, Percolate lacks user level management. We can add users who need to be moderated before posting, but it is for example not possible to add users just for one specific function (like the multimedia database).
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VistaCreate (ex- Crello)
  • Difficult to design content on mobile phone
  • Mobile designs do not sync with desktop app
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Likelihood to Renew
Discontinued Products
Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
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VistaCreate (ex- Crello)
No answers on this topic
Implementation Rating
Discontinued Products
Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
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VistaCreate (ex- Crello)
No answers on this topic
Alternatives Considered
Discontinued Products
Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
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VistaCreate (ex- Crello)
In my view, VistaCreate is easier to navigate and design content. The templates are fun and appealing. The availability of Shutterstock photos is endless. The version history is saved so that work is not lost. There is a brand feature that automatically selects color themes to support branding. It is easy to export content to your desired file type.
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Return on Investment
Discontinued Products
  • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
  • Percolate also helps save time because you are able to schedule social media posts across channels easily.
  • It has also been an easy way to work with remote team members, which is very helpful.
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VistaCreate (ex- Crello)
  • Improved communication with staff
  • Improved brand presence on social media
  • Ability to appeal to all age groups
  • Improved staff morale
Read full review
ScreenShots

Percolate, now part of Seismic Screenshots

Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar

VistaCreate Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of