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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Percolate, now part of Seismic

    Score9 out of 10
    Enterprise companies (1,001+ employees)
    Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A

    Zerys

    Score8 out of 10
    N/AZerys is a content marketing platform for advertisers and agencies which contains workflow controls, calendaring with email alerts, as well as content strategy tools and action plans. Zerys also features a collaboration space and role assignment for teams, as well as a Content Services Marketplace should outside help for content generation be required, with budgeting features.N/A
    Pricing
    Percolate, now part of SeismicZerys
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Percolate, now part of SeismicZerys
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Percolate, now part of SeismicZerys
    Content Creation
    Comparison of Content Creation features of Percolate, now part of Seismic and Zerys
    Feature
    Percolate, now part of Seismic
    8.5
    13 Ratings
    8% above category average
    Zerys
    7.6
    2 Ratings
    3% below category average
    Ideation7.011 Ratings8.02 Ratings
    Approval workflows9.013 Ratings7.02 Ratings
    Content collaboration9.011 Ratings7.02 Ratings
    Content calendar8.013 Ratings8.01 Ratings
    Network for content licensing/production9.34 Ratings8.01 Ratings
    Content Publishing
    Comparison of Content Publishing features of Percolate, now part of Seismic and Zerys
    Feature
    Percolate, now part of Seismic
    7.8
    13 Ratings
    0% below category average
    Zerys
    7.5
    2 Ratings
    4% below category average
    Content hub8.012 Ratings7.02 Ratings
    Content distribution8.012 Ratings7.01 Ratings
    Content promotion7.010 Ratings8.01 Ratings
    Content automation8.012 Ratings8.01 Ratings
    Forms / Gated content00 Ratings8.01 Ratings
    Embedded CTAs00 Ratings7.02 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Percolate, now part of Seismic and Zerys
    Feature
    Percolate, now part of Seismic
    7.3
    13 Ratings
    1% below category average
    Zerys
    7.8
    1 Ratings
    6% above category average
    Closed-loop tracking and reporting7.011 Ratings8.01 Ratings
    Content performance analytics7.013 Ratings8.01 Ratings
    Campaign optimization dashboard8.03 Ratings8.01 Ratings
    Audience profiling and targeting00 Ratings7.01 Ratings
    Competitive analytics00 Ratings8.01 Ratings
    Best Alternatives
    Percolate, now part of SeismicZerys
    Small Businesses
    Contently
    Score9.9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Percolate, now part of SeismicZerys
    Likelihood to Recommend
    9.0
    (14 ratings)
    8.0
    (2 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Percolate, now part of SeismicZerys
    Likelihood to Recommend
    Discontinued Products
    Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
    Incentivized
    Read full review
    Zerys
    I sold a few inbound marketing contracts with the expectation that I could find writers for the project on Zerys. We were looking for good writers that can understand the tone and branding of our business and after a few trials with some of the writers at Zerys, I finally found the one that understood us and then created amazing content in no time.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Create social content from briefing all the way through to the approval process.
    • Social planner for managing topics and content streams across multiple channels.
    • Robust API and integrations.
    • Image library (with cost-free access/rights to stock photo libraries).
    • Frequent updates to the platform.
    • Built-in community management.
    Incentivized
    Read full review
    Zerys
    • The customization options for the written pieces you can request are endless and thorough.
    • Some writers are very fast and effective, making our link-building process quicker.
    • It provides notifications along every step of the writing process so that you always know where in the pipeline your content is.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • A lot of the features in Percolate are very well built, but only provide the bare minimum as features go. Its editorial calendar for example lacks export/import features and its multimedia repository only supports images. In many ways, Percolate is trying very hard to be too much at the same time.
    • At the moment, Percolate lacks user level management. We can add users who need to be moderated before posting, but it is for example not possible to add users just for one specific function (like the multimedia database).
    Read full review
    Zerys
    • There are instances where the writers don't understand the article to be written and don't give you the content you are looking for.
    • The auto reporting feature needs some work. Too many email alerts and no option to change that.
    • Hard to find good writers. Often writers only loosely follow directions so you end up reworking their content anyway.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
    Incentivized
    Read full review
    Zerys
    No answers on this topic
    Usability
    Discontinued Products
    Easy to set up approval flows, but not always necessary to follow all the requires steps
    Incentivized
    Read full review
    Zerys
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
    Read full review
    Zerys
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
    Incentivized
    Read full review
    Zerys
    Access to many freelancer writers covering a wide range of topics and the relative ease with which you can manage the writing and editing process with a freelancer writer is good. I believe Zerys has acquired a talented group of writers that are well-versed in a diverse number of topics. Zerys is reliable, and the customer service response is fast, which I greatly appreciate. I do not believe Zerys' interface is as simple as it could be, however.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
    • Percolate also helps save time because you are able to schedule social media posts across channels easily.
    • It has also been an easy way to work with remote team members, which is very helpful.
    Incentivized
    Read full review
    Zerys
    • Zerys has allowed us to grow our linkbuilding campaigns much more quickly than we would if we tried to create all of the content in-house.
    • We save so much time hiring outside writers to write content rather than writing it ourselves.
    • We are able to take on more projects than ever because we can rely on Zerys' writers to get things done on time.
    Incentivized
    Read full review
    ScreenShots

    Percolate, now part of Seismic Screenshots

    Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar