Postfity.com vs. Publer

This is a great tool for someone who is a small business owner and needs to get posts out fast. It gives great ideas to use instantly vs having to harvest your own content.

Incentivized

If you don't want to have a complicated management of different platforms, and don't want to spend too much money on a social media management platform, Publer is the right thing for you. It's easy to use, and you can modify your package as you go, meaning if you want to add or remove accounts, you can do it one by one, no global thing needed. I really needed that, so I recommend it. You can also give access to someone to use it which is very useful for my community manager.

• Ideas tab allows for quick industry related posts.
• Calendar allows for scheduling posts.
• Being able to connect multiple channels.
• Great UI for someone who has no social media experience.

Incentivized

• Allows for approve/disapprove
• Analytics are easy to read
• Connecting clients accounts to the workspace without me needing to know the passwords

Incentivized

• Analytics could be way more in depth. I get more data from Facebook itself.
• I'm not sure the cover photo tab makes sense unless you are changing it all the time.

Incentivized

• Unless I don't know about it there's no option to see what a post would look like in your existing feed (e.g. instagram).
• Occasionally I have had issues with things not working (but they do always get fixed).
• I think the analytics could be a little more detailed, such as what types of engagement a post got.

Incentivized

Hootsuite is very similar but seems to have gone up in cost over the years. This is very affordable compared to others. Hubspot requires you to be a user of their CMS to use similar features as Postify.com.

Incentivized

I chose Publer because it seemed to play really well with LinkedIn and that was the only channel I was planning to use it for. The main reason I use Publer and not anything else is the Recycling Feature. That is a brilliant feature and lets me keep my posting queue full without having to always be creaing new content

Incentivized

• I can stay top of mind to clients by posting on social media more frequently.

Incentivized

• I can on-charge the price of the subscription within my package, so I can charge it out for what I want, allowing me to make some profit
• Every one of my clients has loved using it, so they are more inclined to keep using our social media services
• Publer helps my business to look professional

Incentivized