Postwire vs. StorySlab

Postwire is best used in any type of situation where you're trying to deliver data sheets, content or videos to customer or clients in one please. Instead of sending multiple emails with a lot of stuff attached, this is a great place to store it. It looks professional and often times, the client appreciates not having to look through all of their emails.

Incentivized

I would recommend the app to another colleague if they were only going to manage 1-2 brands or channels. I believe in typical Eastman fashion, we had one idea of how we were going to use StorySlab and now a few years later our vision has changed. Items are starting to get cluttered.

Incentivized

• Content Sharing - Easy way to share content.
• Content Engagement Tracking - Easy way to track prospects engagement with the content
• Ease of Use - Ability to set up a site in minutes.

Incentivized

• Customer Service
• Easy to use
• Low cost

Incentivized

• Enough people don't know about Postwire, and I think that because of that, prospective clients often disregard these links as spam.

• Sign Up Process
• Clean up data
• Proactively send out metrics

Incentivized

Unfortunately, the decision to renew does not fall on me. However, I have told the decision maker that I believe that we utilized Postwire incorrectly when we started. I believe that rather than sending links to our Postwire pages to prospective clients in our introduction email, they would be better suited to send after connecting and agreeing to send them additional information. That way, you can explain that it will be in the format of a Postwire link due to it's ease of use.

Clearside has less features and is very simple. It's convenient because it comes free with Sales Navigator. There is limited functionality and you can only have a certain number of different clear slides accessible at once. There is also a lot of other random LinkedIn content that shows up on ClearSlide, but I'm not a fan. I prefer paying with Postwire over free with LinkedIn.

Incentivized

We use Marcom Central for one brand. They do not have a mobile app or mobile capabilities, which is unfortunate. We also use it as an e-commerce site for our customers to log on to as well.

Incentivized

• Sales conversion rates
• Sales image
• Sales efficiency

• Positive- we took the responsibility off of reps to keep updated materials.
• Positive- easy to use.
• Negative- sometimes items show up unprecedented.

Incentivized