Pure360 vs. SwiftERM

Fir the price it's decent but budget depending you could probably invest in other tools that are more focused on certain areas/elements that the application tries to done as a one stop shop. Customer service/account managers are also very welcoming and helpful when it comes to resolving any issues and questions.

Incentivized

SwiftERM only works on specific ecommerce platforms including Magento, Shopify, Woo Commerce, and OpenCart. It is intended for regular communication with consumers who visit that retailers site more often. so it works well for food and drink, fashion and pet food etc. People selling beds or something which you buy less frequently would get lower returns.

• Easy and intuitive drag and drop design
• Good design templates
• Great customer support

Incentivized

• Automatic email marketing
• Predictive analytics
• Publicises our Trustpilot product ratings

• Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
• Automation add-on was extremely expensive considering the additional capabilities it was adding
• Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
• No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!

Incentivized

• Introduce an SMS version
• Making the reporting system more idiotproof

It is the only system we have able to find in the world that is 100% automatic. There is an element of automation in many email products, but these always require some input, if only setting the distribution time. No other analyses down to individual consumer level. No other system in the world is authorized to send Trustpilot product ratings in outbound emails. This really is superb.

Setting up is a simple plugin. I did my own in three minutes including the registration. As it is automatic, there is no need for training or paying for users, etc. In six years we have never needed any support, but I know there is a team of developers there if that day ever arrives.

Mailchimp, DotMailer, Emarsys. But none of these does exactly what SwiftERM does, leaving us in a situation where we now run both SwiftERM and Mailchimp.

• Attracted new business through newsletters
• Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective

Incentivized

• Our initial ROI was over 4,000%
• It has freed up many days each month spent segmenting audiences.
• Our customer churn has been reversed.