Qualifio vs. TikTok for Business

Qualifio

TikTok for Business

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Qualifio	Score 8.0 out of 10	Mid-Size Companies (51-1,000 employees)	Qualifio enables publishers, brands and agencies to easily create and publish viral interactions on websites, mobile apps and social media. Quizzes, polls, tests, animated games, multimedia galleries and other innovative formats allow them to collect data and to engage, grow, monetise and qualify their digital audiences. According to the vendor, Qualifio enables editorial, marketing, CRM and sales teams to build and publish a wide array of interactive contents, in record time and at a…	N/A
TikTok for Business	Score 9.1 out of 10	N/A	TikTok for Business is a global platform designed to give brands and marketers the solutions to be creative storytellers and meaningfully engage with the TikTok community. They offer solutions that can deliver across every marketing touchpoint, TikTok for Business offers brands an opportunity for storytelling through a portfolio of full-screen video formats that appear natively within the user experience.	N/A

Pricing

Qualifio

TikTok for Business

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Qualifio	TikTok for Business
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
Yes	No

Entry-level Setup Fee

$750 per account

No setup fee

Additional Details

—

More Pricing Information

Features

Qualifio

TikTok for Business

Content Creation

Comparison of Content Creation features of Product A and Product B
	Qualifio 10.0 1 Ratings 22% above category average	TikTok for Business - Ratings
Content collaboration	10.01 Ratings	00 Ratings

Content Publishing

Comparison of Content Publishing features of Product A and Product B
	Qualifio 9.5 1 Ratings 16% above category average	TikTok for Business - Ratings
Forms / Gated content	9.01 Ratings	00 Ratings
Embedded CTAs	10.01 Ratings	00 Ratings

Content Reporting & Analytics

Comparison of Content Reporting & Analytics features of Product A and Product B
	Qualifio 10.0 1 Ratings 25% above category average	TikTok for Business - Ratings
Content performance analytics	10.01 Ratings	00 Ratings

Best Alternatives
	Qualifio	TikTok for Business
Small Businesses	CoSchedule Marketing Suite Score 9.9 out of 10	ManyChat Score 9.3 out of 10
Medium-sized Companies	CoSchedule Marketing Suite Score 9.9 out of 10	Sprinklr Social Score 8.5 out of 10
Enterprises	Conductor Score 9.2 out of 10	Sprinklr Social Score 8.5 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Qualifio	TikTok for Business
Likelihood to Recommend	9.0 (1 ratings)	10.0 (1 ratings)

User Testimonials
	Qualifio	TikTok for Business
Likelihood to Recommend	Qualifio It's a great tool to diversify and strengthen your acquisition strategy/enrich your database with extra information about users Incentivized Verified User Anonymous Read full review	TikTok (ByteDance) We're able to run ads at scale with positive ROI. It’s easy to use and has a wide user base. Incentivized Iain Stratton Media Specialist Read full review
Pros	Qualifio User-friendly reporting dashboard Intuitive campaign creation process Great support from the customer success team Multiple campaign (game) forms to choose from Incentivized Verified User Anonymous Read full review	TikTok (ByteDance) Instant pages Cost cap Robust analytics Incentivized Iain Stratton Media Specialist Read full review
Cons	Qualifio Some terms in campaign creation template are very tech and might be difficult to understand for new users It's quite difficult to edit look&feel of a campaign, it could be more intuitive Incentivized Verified User Anonymous Read full review	TikTok (ByteDance) Better CPA based bidding, needs more guard rails Accounting issues where payment fails Incentivized Iain Stratton Media Specialist Read full review
Alternatives Considered	Qualifio No answers on this topic	TikTok (ByteDance) Better audiences, less bad placements, high engagement Incentivized Iain Stratton Media Specialist Read full review
Return on Investment	Qualifio Significant increase in loyalty acquisition An important decrease in a global Cost per Acquisition More diverse acquisition strategy Incentivized Verified User Anonymous Read full review	TikTok (ByteDance) Positive ROAS Increased scale Incentivized Iain Stratton Media Specialist Read full review
ScreenShots	Qualifio Screenshots