TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Remarkety

    Score9.2 out of 10
    N/AN/A

    $200

    per month

    Zedo

    Score6 out of 10
    N/AN/A

    $15

    Starting Price Per Month

    Pricing
    RemarketyZedo
    Editions & Modules
    Remarkety
    $25.00
    per month
    Subscription
    $15.00
    Starting Price Per Month
    Offerings
    Pricing Offerings
    RemarketyZedo
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    RemarketyZedo
    Ad Network Integration
    Comparison of Ad Network Integration features of Remarkety and Zedo
    Feature
    Remarkety
    8.0
    1 Ratings
    8% above category average
    Zedo
    -
    Ratings
    Data Transfer8.01 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Remarkety and Zedo
    Feature
    Remarkety
    9.9
    4 Ratings
    23% above category average
    Zedo
    10.0
    1 Ratings
    24% above category average
    Ad campaign creation10.04 Ratings10.01 Ratings
    Ad deployment10.04 Ratings10.01 Ratings
    Display advertising10.04 Ratings10.01 Ratings
    Ad display and retargeting segmentation10.04 Ratings00 Ratings
    Sequence targeting9.54 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Remarkety and Zedo
    Feature
    Remarkety
    9.4
    4 Ratings
    19% above category average
    Zedo
    9.6
    1 Ratings
    21% above category average
    Ad dashboards9.14 Ratings9.01 Ratings
    Ad performance reports10.04 Ratings10.01 Ratings
    Ad conversion tracking10.04 Ratings10.01 Ratings
    Ad attribution reporting10.04 Ratings00 Ratings
    Cross-channel ad management7.52 Ratings9.01 Ratings
    Ad forecasting and optimization10.02 Ratings10.01 Ratings
    Best Alternatives
    RemarketyZedo
    Small Businesses
    AdRoll
    Score3.7 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    RemarketyZedo
    Likelihood to Recommend
    9.5
    (4 ratings)
    8.0
    (1 ratings)
    User Testimonials
    RemarketyZedo
    Likelihood to Recommend
    Remarkety
    If Remarkety can be integrated with your website I would 10/10 recommend it every time. They have great reporting features and offer different options for automation campaigns or you can even create your own custom automation campaigns. If you are only using it for newsletters you'll still see benefits but it's not going to be near as beneficial unless you add in automation.
    Incentivized
    Read full review
    Zedo
    The vendor needs to fit the client so the reason I worked with them was that they were not too big or too small for our organization. Also, they were more likely to adapt to our workflow which is great as some vendors in this space wanted us to conform to their processes, which was not wanted.
    Incentivized
    Read full review
    Pros
    Remarkety
    • Abandoned shopping cart automation.
    • Targeted remarketing across social media and search.
    • Email campaigns and behavior-based automation.
    • Reporting.
    Incentivized
    Read full review
    Zedo
    • Campaign set up in our ad server at the time, 27/7 Real Media's OAS platform.
    • Post-campaign reporting.
    • Our main point of contact, I believe her name was Nafisa, was extremely friendly and became an extension of the team. She really was fun to work with and professional.
    Incentivized
    Read full review
    Cons
    Remarkety
    • The results from multiple emails cannot combine within a campaign.
    • The order history is lost when customer email has been updated.
    • Clunky dashboard.
    Incentivized
    Read full review
    Zedo
    • They had their own ad server and there were regular efforts to get us to move to that ad server which was not industry standard at the time. We already an agreement in place with OAS and also used DFP via agency access but they pushed to use this server and it was not something I really needed to keep discussing with them.
    Incentivized
    Read full review
    Alternatives Considered
    Remarkety
    Remarkety has many more features compared to Mailchimp. The integration to my webshop was extremely easy to set up and I like to use the interface from Remarkety. You get lots of predefined trigger points for your automation and building email templates is just as easy as it was with Mailchimp.
    Incentivized
    Read full review
    Zedo
    I worked with a company called Asentech whose core competence at the time was not campaign management. Zedo replaced them and did a great job. I have since evaluated Theorem, OAO and YourBow and Zedo offers as much if not more than those companies.
    Incentivized
    Read full review
    Return on Investment
    Remarkety
    • More transactions
    • Higher Order Value
    • More Returning Customers
    Incentivized
    Read full review
    Zedo
    • At the beginning of the month, we had a crush of new campaigns to launch and they stepped up their game to get this accomplished. Also, reporting was done very quickly with a lot of insight into campaign optimization.
    Incentivized
    Read full review
    ScreenShots