Sender vs. WhatCounts

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Sender
Score 8.0 out of 10
N/A
Sender.net is email marketing software tailored for e-commerce and small business marketing. It is highly focused on user-friendly experience and interface, with features for automating processes and boosting email marketing response, which aim to save users 2x time to send beautiful newsletters. Sender.net includes: drag&drop design builder.
$11
Up to 5 000 subscribers and up to 60 000 emails/month.
WhatCounts
Score 4.0 out of 10
N/A
WhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
Pricing
SenderWhatCounts
Editions & Modules
Up to 5 000 subscriber plan
$11
Up to 5 000 subscribers and up to 60 000 emails/month.
Up to 10 000 subscriber plan
$22
Up to 10 000 subscribers and up to 120 000 emails/month.
Up to 25 000 subscriber plan
$58
Up to 25 000 subscribers and up to 300 000 emails/month.
Up to 50 000 subscriber plan
$117
Up to 50 000 subscribers and up to 600 000 emails/month.
Up to 100 000 subscriber plan
$235
Up to 100 000 subscribers and up to 1 200 000 emails/month.
No answers on this topic
Offerings
Pricing Offerings
SenderWhatCounts
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsYou can choose from Monthly Plans or Prepaid Credits (Pay-as-you-go).—
More Pricing Information
Community Pulse
SenderWhatCounts
Features
SenderWhatCounts
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Sender
7.4
3 Ratings
8% below category average
WhatCounts
9.8
1 Ratings
20% above category average
WYSIWYG email editor8.03 Ratings9.01 Ratings
Dynamic content5.02 Ratings00 Ratings
Ability to test dynamic content6.02 Ratings00 Ratings
Mobile optimization9.02 Ratings10.01 Ratings
Email deliverability reporting8.53 Ratings10.01 Ratings
List management8.53 Ratings10.01 Ratings
Triggered drip sequences7.02 Ratings00 Ratings
Landing pages00 Ratings10.01 Ratings
A/B testing00 Ratings10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Sender
8.6
3 Ratings
11% above category average
WhatCounts
10.0
1 Ratings
26% above category average
Dashboards8.33 Ratings10.01 Ratings
Standard reports8.53 Ratings10.01 Ratings
Custom reports9.02 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Sender
10.0
1 Ratings
22% above category average
WhatCounts
-
Ratings
Link Tracking10.01 Ratings00 Ratings
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User Ratings
SenderWhatCounts
Likelihood to Recommend
3.1
(3 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
SenderWhatCounts
Likelihood to Recommend
Sender.net
It is very well suited for sending newsletters. With Sender.net, an organization can build its brand. Its transactional email features also help organizations to increase revenue.
Read full review
Whatcounts
How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
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Pros
Sender.net
  • UI seemed fine/standard
  • Price/free plan is generous
  • Basic features were good/standard
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Whatcounts
  • We receive super customer service from a dedicated account representative.
  • The list management tools are easy to use and give us granular insight into what users are opening and where they are clicking.
  • The analytics give us a variety of ways to look at the types of devices being used to view our content and the ways our users interact with content. For example we can see that most opens are on mobile but if a reader wants to spend time clicking into more in depth content they move over to a desktop computer.
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Cons
Sender.net
  • Better graphics it looks like its from 1995 sometimes
  • Better templates to be used
  • They talk a lot about newsletters and we weren't really impressed with it
  • Better customer support
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Whatcounts
  • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
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Support Rating
Sender.net
No answers on this topic
Whatcounts
We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
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Alternatives Considered
Sender.net
Its deliverability makes it more effective than other email marketing tools. It gives more than satisfactory results. And that shows in my organization's sales revenue.
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Whatcounts
We selected WhatCounts because it had the ability to help us manage our large list and gave us tools to help tailor our messages. In addition, WhatCounts had the ability to allow us to have an enterprise license but we could still have individual department accounts.
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Return on Investment
Sender.net
  • Unable to use it due to poor deliverability
Read full review
Whatcounts
  • We use WhatCounts as a communication tool to our external groups mainly families and alumni. In our case our main objective is to get these groups timely information. While some of our emails do have a call to action for example signing up for Family Weekend or a Reunion Weekend we don't use the tool to generate leads in the way many organizations use html email.
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ScreenShots

Sender Screenshots

Screenshot of Pick a pre-made free template from library.Screenshot of Easy to use interface.Screenshot of Email campaigns management.Screenshot of Subscribers management and segmentation.Screenshot of Easy to use drag&drop design builder.Screenshot of Detailed reporting.