I can't replace any other tool with SEOTesting.com, but SEOTesting.com has plenty of valuable features that any other tool doesn't have. I use id daily along with the other tools in my toolset.
SEOTesting.com is a very specific, focused too. It's not "better than" the other tools. It does something they don't do well: gets data from your SEO results out into an easily-read, easily-reported format so you can 1. learn from what's working and what's not 2. show your …
Features
SEOTesting.com
SEO
Comparison of SEO features of Product A and Product B
SEOTesting.com
10.0
2 Ratings
26% above category average
Keyword analysis
10.01 Ratings
Backlink management
10.01 Ratings
SERP ranking tracking
10.02 Ratings
Page grader
10.02 Ratings
Competitive analysis
10.01 Ratings
Site audit / diagnostics
10.01 Ratings
Site recommendations
10.02 Ratings
Task management
10.02 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SEOTesting.com
10.0
2 Ratings
27% above category average
Local SEO
10.01 Ratings
Social SEO
10.01 Ratings
Mobile SEO
10.01 Ratings
Global SEO
10.02 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SEOTesting.com is great in monitoring the results of implemented SEO optimisations. SEOTesting.com also has extensive content analysis reports that make it really easy to find long hanging fruits for content optimisation. However, I would not recommend SEOTesting.com for rank tracking and it has no tools for technical SEO. But if you pair SEOTesting.com with some other SEO tools of your preference, you get a really valuable toolset with decent pricing.
SEOTesting.com is NOT all-in-one SEO tool. But what it does, it does really well.
Rank Tracking requires to fill landing page per keyword. That doesn't make sense as the desired landing page is not always the best ranking landing page for each keyword.
Dashboards timelines should have some options to select only the desired timeframe. Then it would be sometimes easier to look at only the last two months for example.
The account person is quick to respond, though issues reported required support of other teams with no SLA. The data is easily comprehensible and the platform is incredibly versatile. Sometimes scanning problems take weeks to diagnose and fix. The learning curve for SEOTesting.com is minimal
SEOTesting.com is a very specific, focused too. It's not "better than" the other tools. It does something they don't do well: gets data from your SEO results out into an easily-read, easily-reported format so you can 1. learn from what's working and what's not 2. show your team what success & failure look like 3. demonstrate to your boss/client the short-run benefits of investing in SEO Search Console has all the data in it. In fact, SEOTesting.com gets its data from Search Console. But you are going to waste your time and your colleagues time if you try to monitor granular, week-by-week progress for different pages in Search Console. SEOTesting is awesome at that. Use Ahrefs and/or Semrush to get ideas on how to improve your website's content and tech SEO. Then make the changes. Then use SEOTesting.com to find out if it worked!