Item: SEOTesting.com
Rating: 10
Author: Vesa Nippala

Use Cases and Deployment Scope

I have the Agency licence of SEOTesting.com. I think it's a great tool to monitor the results of onpage & offpage SEO optimisations done on the sites. I also use other SEO tools such as Semrush, Ahrefs and some others, but none of them can help with monitoring on the same level as SEOTesting.com.

Pros and Cons

Monitoring results of SEO activities
Content analysis reporting
SEO split testing
Performing SEO tests on single page and group level
Decent Dashboard with annotations, ranking buckets, etc
Tool uses Search Console data
Reports bring value and make it easy to find pages to optimise
Easy to use tool!
The tool is evolving all the time which is great
Top of the class customer service

SEOTesting.com is NOT all-in-one SEO tool. But what it does, it does really well.
Rank Tracking requires to fill landing page per keyword. That doesn't make sense as the desired landing page is not always the best ranking landing page for each keyword.
Dashboards timelines should have some options to select only the desired timeframe. Then it would be sometimes easier to look at only the last two months for example.

Return on Investment

I get more results
I get results faster
I get data to present the results to client

Alternatives Considered

Semrush, Ahrefs, Screaming Frog SEO Spider, Google Search Console and Moz Pro

I can't replace any other tool with SEOTesting.com, but SEOTesting.com has plenty of valuable features that any other tool doesn't have. I use id daily along with the other tools in my toolset.

Key Insights

Do you think SEOTesting.com delivers good value for the price?

Yes

Are you happy with SEOTesting.com's feature set?

Yes

Did SEOTesting.com live up to sales and marketing promises?

Yes

Did implementation of SEOTesting.com go as expected?

Yes

Would you buy SEOTesting.com again?

Yes

Other Software Used

Semrush, Ahrefs, Screaming Frog SEO Spider

Likelihood to Recommend

SEOTesting.com is great in monitoring the results of implemented SEO optimisations. SEOTesting.com also has extensive content analysis reports that make it really easy to find long hanging fruits for content optimisation. However, I would not recommend SEOTesting.com for rank tracking and it has no tools for technical SEO. But if you pair SEOTesting.com with some other SEO tools of your preference, you get a really valuable toolset with decent pricing.

SEO testing and content analysis made easy

Overall Satisfaction with SEOTesting.com