What users are saying about
23 Ratings
23 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.5 out of 101

Add comparison

Likelihood to Recommend

Sizmek

I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
Collin Berg profile photo

Feature Rating Comparison

Ad Network Integration

Sizmek
7.6
Data Transfer
Sizmek
7.6
DSP integration
Sizmek
7.6

Ad Campaigns

Sizmek
6.9
Ad campaign creation
Sizmek
6.8
Ad deployment
Sizmek
8.4
Display advertising
Sizmek
7.6
Ad display and retargeting segmentation
Sizmek
6.1
Sequence targeting
Sizmek
5.4

Ad Reporting & Analytics

Sizmek
8.3
Ad dashboards
Sizmek
7.5
Ad performance reports
Sizmek
8.8
Ad conversion tracking
Sizmek
8.7
Ad attribution reporting
Sizmek
8.7
Cross-channel ad management
Sizmek
8.4
Ad forecasting and optimization
Sizmek
7.9

Pros

  • Customer support
  • Flexibility
  • Partnerships
Paolo Manara profile photo

Cons

  • Sizmek's trading desk was a total miss when I tested it a few years ago.
  • I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.
No photo available

Alternatives Considered

Sizmek was great for analytics, ease of us vs power, and support.

I selected sizmek because of the price and team familiarity for the program
No photo available

Return on Investment

  • It has allows the team to optimize effectively in programmatic
  • Allowed the team to make reasonable decisions about reallocation
  • Post campaign analysis is insightful for the next campaigns
No photo available

Pricing Details

Sizmek

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details