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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Smartly.io

    Score10 out of 10
    N/ASmartly.io supports Facebook and Instagram advertising campaigns with campaign optimization, multi-product ads, automatic budget allocation and optimization, and custom analytics.N/A

    SOCi

    Score8.4 out of 10
    N/ASOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
    Pricing
    Smartly.ioSOCi
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Smartly.ioSOCi
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Smartly.ioSOCi
    Considered Both Products
    Smartly.io
    No answer on this topic
    SOCi, Inc
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
    Best Alternatives
    Smartly.ioSOCi
    Small Businesses
    LinkedIn Marketing Solutions
    Score8.5 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    X Ads
    Score4.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    LinkedIn Marketing Solutions
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Smartly.ioSOCi
    Likelihood to Recommend
    9.0
    (2 ratings)
    8.4
    (8 ratings)
    Usability
    -
    (0 ratings)
    8.2
    (5 ratings)
    Support Rating
    10.0
    (1 ratings)
    10.0
    (4 ratings)
    User Testimonials
    Smartly.ioSOCi
    Likelihood to Recommend
    Smartly.io
    It is the best for visually appealing brands, basically, any hedonic goods to advertise. Best if you have a lot of visuals to represent your business and want to leverage your presence on given platforms. You can easily turn images into videos or have dynamic attributes for your remarketing campaign. As the pricing is not attractive for smaller clients, it is the best to be either a big brand to use the platform on your own or a big agency to use smartly.io features as your competitive advantage.
    Read full review
    SOCi, Inc
    SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
    Incentivized
    Read full review
    Pros
    Smartly.io
    • A/B testing
    • Automated boosting
    • Content optimization
    • Customer care
    Incentivized
    Read full review
    SOCi, Inc
    • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
    • Brandify has made the work so much easier as it avoids spending time looking for better options.
    • It is very helpful platform for the growth of a company.
    • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
    Incentivized
    Read full review
    Cons
    Smartly.io
    • Pricing is not attractive to smaller agencies. The base minimum was 1k per month, then 2.5k per month and it grew up to 5k per month. It means that agencies will have to choose service of competitors as Smartly.io is not affordable for everyone. It becomes a premium business.
    Read full review
    SOCi, Inc
    • Their analytics are sub-par to other tools that I use.
    • Their website can be a little clunky until you learn to navigate it.
    • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
    Incentivized
    Read full review
    Usability
    Smartly.io
    No answers on this topic
    SOCi, Inc
    There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
    Incentivized
    Read full review
    Support Rating
    Smartly.io
    • If the problem involves some product bugs, customer support does not leave it be. They forward the problem to engineers so it would be solved. Once we caught a problem, they fixed it through the weekend. They always keep you in the loop with the current status of the issue. Once a new person jumps in to follow up, the reaction is
    • They are all the time super polite and very friendly.
    • Replies in under 5 minutes.
    • Customer support can jump into your account and make quick fixes if you allow them to.
    Read full review
    SOCi, Inc
    We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
    Incentivized
    Read full review
    Alternatives Considered
    Smartly.io
    No answers on this topic
    SOCi, Inc
    Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
    Incentivized
    Read full review
    Return on Investment
    Smartly.io
    • Allowed us the ability to A/B test organic content
    • Workflow efficiencies
    • Content insights
    Incentivized
    Read full review
    SOCi, Inc
    • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
    • It is a affordable local marketing software.
    • It has reliable and efficient support.
    Incentivized
    Read full review
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