TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SmartyAds DSP

    Score4 out of 10
    N/ASmartyAds DSP is a demand-side platform for ad serving.N/A
    Pricing
    SmartyAds DSP
    Editions & Modules
    No answers on this topic
    Offerings
    Pricing Offerings
    SmartyAds DSP
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    SmartyAds DSP
    Considered Both Products
    SmartyAds
    Chose SmartyAds DSP
    SmartyAds is more related to Cheetah than to MoPub or Smaato because these last two put a lot of focus on having direct unfiltered access to the publishers. At the same time, Cheetah and SmartyAds are mostly resellers. I believe that if you need a vast amount of traffic, you …
    Incentivized
    Chose SmartyAds DSP
    MoPub is more focused and tries to reach a more typical inventory. SmartyAds DSP covers the different consumer touchpoints across various formats and works on providing different inventory sources to differentiate from traditional DSPs. They copy the look and feel of …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Best Alternatives
    SmartyAds DSP
    Small Businesses
    Basis DSP
    Score9 out of 10
    Medium-sized Companies
    StackAdapt
    Score7.2 out of 10
    Enterprises
    Yahoo DSP
    Score8 out of 10
    All AlternativesView all alternatives
    User Ratings
    SmartyAds DSP
    Likelihood to Recommend
    6.0
    (2 ratings)
    User Testimonials
    SmartyAds DSP
    Likelihood to Recommend
    SmartyAds
    SmartyAds DSP works mainly for campaigns that are not very concerned about brand safety. The main issue we have had with them has been related to fraud since they are resellers of a lot of inventory. If you need to run on traffic, that is 100% clean, and then you should try other DSPs.
    Incentivized
    Read full review
    Pros
    SmartyAds
    • Easy-to-use, friendly interface.
    • Interesting integrations.
    Incentivized
    Read full review
    Cons
    SmartyAds
    • Support team is not very good.
    • Not a lot of direct traffic, mostly reseller traffic.
    Incentivized
    Read full review
    Alternatives Considered
    SmartyAds
    MoPub is more focused and tries to reach a more typical inventory. SmartyAds DSP covers the different consumer touchpoints across various formats and works on providing different inventory sources to differentiate from traditional DSPs. They copy the look and feel of traditional platforms, but they need to develop more their reporting tools.
    Incentivized
    Read full review
    Return on Investment
    SmartyAds
    • More inventory, more spend, ore budget, better ROI.
    • Fraud issues and refunds, decreasing ROI.
    Incentivized
    Read full review
    ScreenShots

    SmartyAds DSP Screenshots

    Screenshot of optimizing ad campaignsScreenshot of easy-to-use DSP interface