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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SOCi

    Score8.4 out of 10
    N/ASOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A

    Thryv

    Score8.7 out of 10
    Small Businesses (1-50 employees)
    Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
    Pricing
    SOCiThryv
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SOCiThryv
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    SOCiThryv
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SOCi and Thryv
    Feature
    SOCi
    -
    Ratings
    Thryv
    9.2
    8 Ratings
    23% above category average
    Dynamic content00 Ratings8.97 Ratings
    Ability to test dynamic content00 Ratings9.17 Ratings
    Landing pages00 Ratings10.01 Ratings
    Mobile optimization00 Ratings8.88 Ratings
    Email deliverability reporting00 Ratings9.17 Ratings
    List management00 Ratings8.96 Ratings
    Triggered drip sequences00 Ratings9.73 Ratings
    Lead Management
    Comparison of Lead Management features of SOCi and Thryv
    Feature
    SOCi
    -
    Ratings
    Thryv
    8.1
    7 Ratings
    19% above category average
    Lead nurturing automation00 Ratings8.76 Ratings
    Data quality management00 Ratings8.66 Ratings
    Automated sales alerts and tasks00 Ratings7.16 Ratings
    Campaign Management
    Comparison of Campaign Management features of SOCi and Thryv
    Feature
    SOCi
    -
    Ratings
    Thryv
    9.0
    5 Ratings
    19% above category average
    Calendaring00 Ratings9.05 Ratings
    Event/webinar marketing00 Ratings9.04 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of SOCi and Thryv
    Feature
    SOCi
    -
    Ratings
    Thryv
    6.7
    8 Ratings
    4% below category average
    Social sharing and campaigns00 Ratings9.48 Ratings
    Social profile integration00 Ratings4.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SOCi and Thryv
    Feature
    SOCi
    -
    Ratings
    Thryv
    6.6
    7 Ratings
    5% below category average
    Dashboards00 Ratings9.17 Ratings
    Standard reports00 Ratings8.67 Ratings
    Custom reports00 Ratings2.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SOCi and Thryv
    Feature
    SOCi
    -
    Ratings
    Thryv
    8.3
    6 Ratings
    45% above category average
    API00 Ratings7.93 Ratings
    Role-based workflow & approvals00 Ratings8.92 Ratings
    Customizability00 Ratings8.15 Ratings
    Best Alternatives
    SOCiThryv
    Small Businesses
    Google Business Profile
    Score8.4 out of 10
    HighLevel
    Score9.3 out of 10
    Medium-sized Companies
    Google Business Profile
    Score8.4 out of 10
    LocaliQ
    Score8.6 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SOCiThryv
    Likelihood to Recommend
    8.4
    (8 ratings)
    9.5
    (8 ratings)
    Usability
    8.2
    (5 ratings)
    9.0
    (2 ratings)
    Support Rating
    10.0
    (4 ratings)
    10.0
    (4 ratings)
    User Testimonials
    SOCiThryv
    Likelihood to Recommend
    SOCi, Inc
    SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
    Incentivized
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    Thryv
    What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
    Incentivized
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    Pros
    SOCi, Inc
    • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
    • Brandify has made the work so much easier as it avoids spending time looking for better options.
    • It is very helpful platform for the growth of a company.
    • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
    Incentivized
    Read full review
    Thryv
    • Customer service is FANTASTIC!
    • Put regularly used and needed tasks under one umbrella.
    • Makes it easy to schedule and post to Social Media
    Incentivized
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    Cons
    SOCi, Inc
    • Their analytics are sub-par to other tools that I use.
    • Their website can be a little clunky until you learn to navigate it.
    • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
    Incentivized
    Read full review
    Thryv
    • Offer an automated rewards program for my customer based on their spending and their referrals.
    • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
    • Maybe providing apps.
    Incentivized
    Read full review
    Usability
    SOCi, Inc
    There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
    Incentivized
    Read full review
    Thryv
    It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
    Incentivized
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    Support Rating
    SOCi, Inc
    We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
    Incentivized
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    Thryv
    Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
    Incentivized
    Read full review
    Alternatives Considered
    SOCi, Inc
    Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
    Incentivized
    Read full review
    Thryv
    Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
    Read full review
    Return on Investment
    SOCi, Inc
    • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
    • It is a affordable local marketing software.
    • It has reliable and efficient support.
    Incentivized
    Read full review
    Thryv
    • Increased Social Media Presence has kept us in touch with clients
    • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
    Incentivized
    Read full review
    ScreenShots

    Thryv Screenshots

    Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments