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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SocialPilot

    Score8.8 out of 10
    N/ASocialPilot, a group.one solution (acquired 2025) offers a centralized platform for managing different social media channels and publishing across the channels simultaneously.

    $30

    per month

    UNICEPTA

    Score7 out of 10
    N/AThe UNICEPTA Media Intelligence Platform, based on the former Ubermetrics platform, offers a view of a brand's media landscape. Designed for real-time performance, it enables the user to track, interpret, and act on media content from across the globe – spanning online, print, broadcast, and social channels.N/A
    Pricing
    SocialPilotUNICEPTA
    Editions & Modules
    Essentials
    $30.00
    per month 1 user 7 profiles
    Standard
    $50.00
    per month 3 users and 15 profiles
    Premium
    $100.00
    per month 6 users and 25 profiles
    Ultimate
    $200
    per month unlimited users and 50 profiles
    Enterprise
    Contact Sales
    unlimited users and profiles
    No answers on this topic
    Offerings
    Pricing Offerings
    SocialPilotUNICEPTA
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsA discount is offered for annual billing. Additional users cost $5/user and additional profiles cost $4/profile.—
    More Pricing Information
    Features
    SocialPilotUNICEPTA
    Publishing
    Comparison of Publishing features of SocialPilot and UNICEPTA
    Feature
    SocialPilot
    8.0
    4 Ratings
    2% below category average
    UNICEPTA
    -
    Ratings
    Content planning and scheduling9.04 Ratings00 Ratings
    Workflow management7.04 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of SocialPilot and UNICEPTA
    Feature
    SocialPilot
    10.0
    4 Ratings
    21% above category average
    UNICEPTA
    -
    Ratings
    Bulk actions10.04 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of SocialPilot and UNICEPTA
    Feature
    SocialPilot
    2.0
    4 Ratings
    118% below category average
    UNICEPTA
    -
    Ratings
    Content marketing2.04 Ratings00 Ratings
    Paid media management2.04 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of SocialPilot and UNICEPTA
    Feature
    SocialPilot
    9.0
    4 Ratings
    8% above category average
    UNICEPTA
    -
    Ratings
    Twitter10.04 Ratings00 Ratings
    Facebook10.04 Ratings00 Ratings
    LinkedIn10.04 Ratings00 Ratings
    Instagram6.04 Ratings00 Ratings
    Pinterest9.03 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of SocialPilot and UNICEPTA
    Feature
    SocialPilot
    10.0
    3 Ratings
    26% above category average
    UNICEPTA
    -
    Ratings
    Campaign success analytics10.03 Ratings00 Ratings
    Real-time tracking10.02 Ratings00 Ratings
    Account management
    Comparison of Account management features of SocialPilot and UNICEPTA
    Feature
    SocialPilot
    7.5
    4 Ratings
    6% below category average
    UNICEPTA
    -
    Ratings
    Role-based user permissions & privileges9.04 Ratings00 Ratings
    Mobile access6.04 Ratings00 Ratings
    Best Alternatives
    SocialPilotUNICEPTA
    Small Businesses
    Sendible
    Score7.2 out of 10
    No answers on this topic
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    No answers on this topic
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SocialPilotUNICEPTA
    Likelihood to Recommend
    8.0
    (4 ratings)
    8.9
    (7 ratings)
    Usability
    8.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    SocialPilotUNICEPTA
    Likelihood to Recommend
    group.one
    Content creators who want to be everywhere at once with limited time! Or those who really see the importance in a content calendar (I know for most it's important - for me, not so much)
    Incentivized
    Read full review
    UNICEPTA
    Ubermetrics Delta is the perfect tool for (social) media analysis and monitoring. It visualizes dialogues (almost) in realtime and helps to handle any social media incident. Furthermore it helps to quantify the impact and virality of conversation and dialogues on the internet, social media, etc. With the additional possibility to analyze offline communication it is easy to compare the differences between online and offline marketing and PR.
    Read full review
    Pros
    group.one
    • Scheduled Posting
    • Multi Platform Posting
    • Analytics and Reporting
    • Multi User Accounts with different user privileges
    Read full review
    UNICEPTA
    • We have been using Ubermetrics in various areas. In sales, we use it for monitoring in order to recognize the tender at an early stage. The marketing department uses this tool to check what is spread across the brand, but also to keep track of sponsorship.
    Read full review
    Cons
    group.one
    • [I feel] Instagram analytics are lacking
    • The free plan is not complete
    Incentivized
    Read full review
    UNICEPTA
    • Actually, there is nothing we disliked about Ubermetrics. We are looking forward to the international expansion of Ubermetrics’ online media coverage which may fairly take another while though.
    Read full review
    Usability
    group.one
    Due to the huge advancements in AI now, while I still love SocialPilot and have no intention of leaving, I'm excited and hopeful that SocialPilot is working on more AI integrations to build up this platform as a better, well-rounded tool for creators. For example, Beacons is inspirational regarding the all-in-one tools (not the same, nor a competitor, but worth checking out).
    Incentivized
    Read full review
    UNICEPTA
    No answers on this topic
    Support Rating
    group.one
    I've not had to use support
    Read full review
    UNICEPTA
    No answers on this topic
    Alternatives Considered
    group.one
    Incentivized
    Read full review
    UNICEPTA
    Storio and Percolate make it much more difficult to build boolean connections in their searches. Thus, the results are often misleading
    Read full review
    Return on Investment
    group.one
    • Scheduling and posting in bulk
    • Saves time through content recycling
    • The affordable marketing solutions have promoted the business
    Incentivized
    Read full review
    UNICEPTA
    • Ubermetrics Delta helped to track and analyze the virality of posts, press releases etc., and thus helped to steer the performance of press and marketing campaigns.
    Read full review
    ScreenShots

    SocialPilot Screenshots

    Screenshot of CalendarScreenshot of AnalyticsScreenshot of DashboardScreenshot of LibrariesScreenshot of Post ComposerScreenshot of Social Inbox

    UNICEPTA Screenshots

    Screenshot of uberView - the customizable dashboardScreenshot of Dashboard - Navigation and indicationScreenshot of Mention view - This is how Delta displays mentionsScreenshot of Virality distribution - Understanding how an article grew online. Visualizing virality over media segments (x axis) in relation to time (y axis).Screenshot of Reporting designer - Customizing report layouts