What users are saying about

Spokal

10 Ratings

Spokal

10 Ratings
Score 7 out of 101

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Likelihood to Recommend

Spokal

For current Wordpress users Spokal is outstanding and highly recommended. For clients who don't already have a Wordpress blog it's a bit tricky as I need to first sell the benefits of using Wordpress in order to get them on board, but in all honestly I would recommend Wordpress anyway, it just slows the process down having to design and install Wordpress before we can get started.

Feature Rating Comparison

Email & Online Marketing

Spokal
8.4
WYSIWYG email editor
Spokal
9.1
Dynamic content
Spokal
8.2
Ability to test dynamic content
Spokal
8.2
A/B testing
Spokal
8.2

Lead Management

Spokal
8.2
Lead nurturing
Spokal
8.2
Data quality management
Spokal
8.2

Campaign Management

Spokal
9.1
Calendaring
Spokal
9.1

Social Media Marketing

Spokal
7.3
Social sharing and campaigns
Spokal
7.3
Social profile integration
Spokal
7.3

Reporting & Analytics

Spokal
8.6
Dashboards
Spokal
8.2
Standard reports
Spokal
9.1

Pros

  • Building Twitter followers
  • Determining which keywords to target for your blog posts
  • Tracking users

Cons

  • Allowing the import of audience/customers from Mailchimp or ActiveCampaign (they are working on this as we speak)
  • The unique visitors number is different in Spokal from Google Analytics. Not sure why this is.
  • The blog editor is better in Wordpress, so I end up creating my posts directly on my Wordpress site rather than through Spokal. I'll try this again but I had an easier time creating the post in my Wordpress site.

Likelihood to Renew

Spokal9.3
Based on 6 answers
Spokal delivers everything I need to serve my clients in one place. It's so easy to use and their customer service is always available and responsive, there's no need for me to look elsewhere.

Usability

Spokal8.2
Based on 1 answer
Spokal takes away some of the complexity and noise that Wordpress has. Offering a separate login and dashboard to allow a user to create blog posts, check on backlinks, see ranking keywords, social engagement and tracks visitors/ contacts. Spokal provides a lot of functionality that would typically require the purchase of several products e.g. Hootsuite, SEO Moz, SEO pressor, Hubspot. What I really like is the content calendar. I simply drag and drop of my blog posts into my calendar to post to twitter, linkedin and facebook. This is an easy way to repost evergreen content and build my following on twitter. The twitter builder is constantly looking for relevant profiles and conversations based on my defined criteria. The tool automatically likes the twitter user which drives traffic to my sight and actually helps me find followers and potential influencers. This product is ideal for people new to internet marketing or small business owners who don't want to be overwhelmed by the effort to learn, manage and run several tools or wordpress plugins. I have been with Spokal since the start and I continue to be impressed by the support and raft of new functionality being added.

Support

Spokal9.3
Based on 3 answers
When we starting using Spokal some WordPress related publish issues occurred. Spokal support did great in solving these issues and was not just pointing to the WordPress version and a bug. WordPress released a new version fixing that bug a day later. All other support requests were handled with high speed and with full satisfaction.

Alternatives Considered

Spokal combines the most important and vital functions you need when running a WordPress based website. While the other tools overlap with some functionality they don't do all at once. I love to get hints and new blog content advice by Spokal and the scheduling possibilities combined with the social integration is just amazingly valuable.

Return on Investment

  • Much faster build on our Twitter audience
  • The rest is still too early to say. Just started using the product about 6 weeks ago.

Pricing Details

Spokal

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Spokal Editions & Modules
Spokal
Edition
Starter
$491
Essentials
$992
Team
$1693
1. per month (1 user)
2. per month (3 users)
3. per month (5 users)
Additional Pricing Details