What users are saying about

Spokal

10 Ratings

Spokal

10 Ratings
Score 7 out of 101

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Likelihood to Recommend

Spokal

For current Wordpress users Spokal is outstanding and highly recommended. For clients who don't already have a Wordpress blog it's a bit tricky as I need to first sell the benefits of using Wordpress in order to get them on board, but in all honestly I would recommend Wordpress anyway, it just slows the process down having to design and install Wordpress before we can get started.
Matt Wilson profile photo

Feature Rating Comparison

Email & Online Marketing

Spokal
8.4
WYSIWYG email editor
Spokal
9.1
Dynamic content
Spokal
8.2
Ability to test dynamic content
Spokal
8.2
A/B testing
Spokal
8.2

Lead Management

Spokal
8.2
Lead nurturing
Spokal
8.2
Data quality management
Spokal
8.2

Campaign Management

Spokal
9.1
Calendaring
Spokal
9.1

Social Media Marketing

Spokal
7.3
Social sharing and campaigns
Spokal
7.3
Social profile integration
Spokal
7.3

Reporting & Analytics

Spokal
8.6
Dashboards
Spokal
8.2
Standard reports
Spokal
9.1

Pros

  • Comprehensive set up process with prompts along the way letting me know what I need to do next
  • Excellent SEO guide for blog posts so I know all important areas are covered
  • The twitter builder feature has delivered tons of new followers relevant to my business and target audience
  • Stress free content creation with the confidence that my content will be shared across the major social networks
  • Built in data capture tool
  • Built in image sourcing
  • Automatic publishing
  • The calendar feature allows me to schedule sharing across social media and edit each update on the fly
  • Analytics data showing how my content is performing and growth patterns as a result
Matt Wilson profile photo

Cons

  • Currently the number of tweets available to select from the feedly connection is set at 10. I understand this in the dev path. This needs a scrollable area to select more. Would be great to view feedly within the dashboard rather then as a separate tab in my browser.
  • Would be good to drag the curated content from feedly directly into a blog and not just as a tweet. Then provide value add commentary and curation.
  • zapier integration
Rik Williams profile photo

Likelihood to Renew

Spokal9.3
Based on 6 answers
It is an excellent, solid product that is improving all the time. Its a no brainer. Customer service to date has been outstanding. Chris has answered all my questions. Its simple to use but brings a lot of intel to you
Rik Williams profile photo

Usability

Spokal8.2
Based on 1 answer
Spokal takes away some of the complexity and noise that Wordpress has. Offering a separate login and dashboard to allow a user to create blog posts, check on backlinks, see ranking keywords, social engagement and tracks visitors/ contacts. Spokal provides a lot of functionality that would typically require the purchase of several products e.g. Hootsuite, SEO Moz, SEO pressor, Hubspot. What I really like is the content calendar. I simply drag and drop of my blog posts into my calendar to post to twitter, linkedin and facebook. This is an easy way to repost evergreen content and build my following on twitter. The twitter builder is constantly looking for relevant profiles and conversations based on my defined criteria. The tool automatically likes the twitter user which drives traffic to my sight and actually helps me find followers and potential influencers. This product is ideal for people new to internet marketing or small business owners who don't want to be overwhelmed by the effort to learn, manage and run several tools or wordpress plugins. I have been with Spokal since the start and I continue to be impressed by the support and raft of new functionality being added.
Rik Williams profile photo

Support

Spokal9.3
Based on 3 answers
The guys at Spokal listen and act upon every single message I send. Nothing escapes their attention and they always seem delighted to be going out of their way for me and deliver outstanding customer service - probably the best I've ever received. That's no exageration, they show a genuine care for feedback and a practical approach to executing requests. When you see something you've suggested being implemented into the software you're using, there is no greater indicator that somebody is listening. Great guys, can't praise them enough.
Matt Wilson profile photo

Alternatives Considered

Know and like Hubspot. Its solid but may be cost prohibitive for some firms. It also has bit of a learning curve and 3rd party skills are not cheap if you need help from external agencies. Looked at Orbtr - this is an excellent product, also wordpress based. Looked at Leadius. A swedish company that has a very solid looking platform leaning more towards the hubspots but somewhat more affordable
Rik Williams profile photo

Return on Investment

  • At least 30-40% time saving writing blog posts
  • We could replace four different tools using Spokal, saving 70% of the monthly costs
Dennis Zimmer profile photo

Pricing Details

Spokal

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Spokal Editions & Modules
Spokal
Edition
Starter
$491
Essentials
$992
Team
$1693
1. per month (1 user)
2. per month (3 users)
3. per month (5 users)
Additional Pricing Details