SurferSEO vs. Topic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SurferSEO
Score 9.3 out of 10
N/A
SurferSEO, from Polish company Surfer, is presented as a modern tool for SEOs and marketers for efficient and comprehensive on-page SEO optimization.N/A
Topic
Score 9.1 out of 10
N/A
Topic, from Topic or Chia Labs, Inc, aims to make it easier for writers to create comprehensive content. Its AI analyzes the top results in Google, extracts key topics to cover, and provides an interactive editor to allow writers to grade their work. The system gives actionable suggestions to enable writers to create content in order to drive results.
$99
per month
Pricing
SurferSEOTopic
Editions & Modules
No answers on this topic
Starter
$99
per month ($10 per brief)
Plus
$199
per month ($8 per brief)
Premium
$299
per month ($6 per brief)
Enterprise
Custom Pricing
Offerings
Pricing Offerings
SurferSEOTopic
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details20% discount for annual payment.
More Pricing Information
Community Pulse
SurferSEOTopic
Considered Both Products
SurferSEO

No answer on this topic

Topic
Chose Topic
Topic was way less costly than MarketMuse with similar functionality. It was agnostic to CMS (WordLift is designed for Wordpress only). So it was priced well with all the functionality we needed.
Top Pros
Top Cons
Features
SurferSEOTopic
SEO
Comparison of SEO features of Product A and Product B
SurferSEO
8.2
2 Ratings
Topic
8.8
1 Ratings
Keyword analysis6.62 Ratings10.01 Ratings
Backlink management7.01 Ratings00 Ratings
SERP ranking tracking6.62 Ratings8.01 Ratings
Page grader10.02 Ratings8.01 Ratings
Competitive analysis10.02 Ratings9.01 Ratings
Site audit / diagnostics9.32 Ratings00 Ratings
Site recommendations9.01 Ratings00 Ratings
Task management7.01 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SurferSEO
8.5
1 Ratings
Topic
10.0
1 Ratings
Local SEO8.01 Ratings10.01 Ratings
Social SEO8.01 Ratings00 Ratings
Mobile SEO8.01 Ratings10.01 Ratings
Global SEO10.01 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SurferSEO
8.5
1 Ratings
Topic
10.0
1 Ratings
Multi-domain support7.01 Ratings10.01 Ratings
Integration with web analytics tools10.01 Ratings10.01 Ratings
User Ratings
SurferSEOTopic
Likelihood to Recommend
10.0
(2 ratings)
10.0
(1 ratings)
User Testimonials
SurferSEOTopic
Likelihood to Recommend
Surfer
SurferSEO is excellent if you want to optimize your SEO content using AI to find the right word count, keyword frequency, FAQs, and headings to use in your content. It also has a great audit feature to analyze existing content and identify any areas of improvement to be made. For keyword research and AI writing, it still isn't as feature-rich as other software, but the developers are constantly upgrading and adding new features - over time I am confident that SurferSEO will become the only SEO software that anyone needs.
Read full review
Topic (Chia Labs, Inc)
Great at providing content briefs as well as for seeing the types of topics that rank well competitively. It's also good with finding content that needs to be refreshed which is a super easy way to drive near term SEO results.
Read full review
Pros
Surfer
  • Analysis for on-page ranking factors
  • Competition analytics
  • NLP Analysis for webpage content
  • Content SEO scoring
  • Content editor with details about what to rank for
  • Plugin that helps with search data on Google
Read full review
Topic (Chia Labs, Inc)
  • Content Brief
  • Competitive SERP ranking analysis
  • Grouping content topics together to see related keywords/ content clusters easily
  • Analyzing Google Search Console data for content refresh opportunities
Read full review
Cons
Surfer
  • Have a pricing option that is based on the number of content editors and audits that don't expire - as well as monthly/yearly subscription options.
  • The keyword research tool - isn't as advanced as SEMRush or Ahrefs, and I am not completely confident with the keyword difficulty score for each keyword.
  • The AI writing assistant isn't as good as other options such as Jasper - although it has just received a major update (which I haven't used yet).
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Topic (Chia Labs, Inc)
  • Using the GSC data to find new, adjacent content opportunities.
  • They are using GPT-3 for title generation and would love to see it used to provide more content suggestions beyond the titles/descriptions
  • Sometimes it doesn't surface 'questions' that people are asking related to lower volume terms but not sure of a way to solve that
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Alternatives Considered
Surfer
Frase gives a lot of content to use, but it doesn't give you the factors you need to rank. This is ultimately why we use SurferSEO over any other editor tool that is out there. The analytics are number one to the entire space.
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Topic (Chia Labs, Inc)
Topic was way less costly than MarketMuse with similar functionality. It was agnostic to CMS (WordLift is designed for Wordpress only). So it was priced well with all the functionality we needed.
Read full review
Return on Investment
Surfer
  • It has increased my Google rankings and allowed me to rank for many more keywords.
  • Provides a full content strategy to become an expert in any niche.
  • Provides a content audit for existing content as well as action points to rank higher.
Read full review
Topic (Chia Labs, Inc)
  • It has greatly reduced the number of hours our SEO team has to review content
  • Has sped up our content briefs by hours per brief
  • Great for helping us to see what content is performing well / needs help via the Google Search Console integration
Read full review