What users are saying about
19 Ratings
19 Ratings
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Score 7.9 out of 101

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Likelihood to Recommend

TubeMogul

TubeMogul is a great video demand site platform. Transparency is something they do well within the dashboard; you can look for very specific details to see what sites your advertisement is being served on as well as a slew of KPIs to measure your campaign. If you're looking for high quality sites, I would look at another company.
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Feature Rating Comparison

Ad Network Integration

TubeMogul
6.8
Data Transfer
TubeMogul
6.4
DSP integration
TubeMogul
7.1

Ad Campaigns

TubeMogul
6.7
Ad campaign creation
TubeMogul
6.5
Ad deployment
TubeMogul
6.6
Display advertising
TubeMogul
7.5
Ad display and retargeting segmentation
TubeMogul
6.0
Sequence targeting
TubeMogul
6.9

Ad Reporting & Analytics

TubeMogul
5.7
Ad dashboards
TubeMogul
7.3
Ad performance reports
TubeMogul
6.7
Ad conversion tracking
TubeMogul
5.2
Ad attribution reporting
TubeMogul
3.1
Cross-channel ad management
TubeMogul
6.4
Ad forecasting and optimization
TubeMogul
5.5

Pros

  • Transparency
  • Reach
  • Easy to use platform
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Cons

  • Setting up PMP deals needs to be more seamless
  • Missing functionality with reporting
  • Easier view in platform to see which placements have spent
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Likelihood to Renew

TubeMogul4.0
Based on 2 answers
I am not aware of the reasons to cancel a certain platform, but if we were i'd assume it's because of the missing features, lack of quality inventory and brand safety measures. I assume the contact would be renewed if above-mentioned reasons changed
Olesya Zinovieva profile photo

Alternatives Considered

One similar product I have evaluated is Videology. Videology is a demand site platform that provides a technology filter to serve video across screens. I have not yet used this platform for media buying but it seems very user [friendly] with many publisher direct deals linked in their dashboard. I choose to run tubemogul for my campaigns because they have a larger reach and our agency partnership. They also have great customer service, which is important to me.
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Return on Investment

  • Great Customer service
  • Increased awareness
  • Increased sales in a few markets
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Pricing Details

TubeMogul

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details