TrustRadius: an HG Insights company

Bizintel360

Score7 out of 10

1 Reviews and Ratings

What is Bizintel360?

Bizintel360 is a cloud-based self-service analytics solution that connects multiple data sources to derive visualizations without any coding. These visualizations help solve business problems by providing insights and root cause identification in a functional process or IT hardware, and machines related areas. All of this is powered by inbuilt search engine and interactive advanced data visualizations that provide ease-of-use to the business stakeholders.

Top Performing Features

  • Publish to PDF

    Category average: 8

  • Customizable dashboards

    Customizable dashboards are dashboards providing the builder some degree of control over the look and feel and display options.

    Category average: 8.3

  • Drill-down analysis

    Drill down analysis is the ability to get to a further level of detail by going deeper into the hierarchy.

    Category average: 8.1

Areas for Improvement

  • Themeable User Interface (UI)

    A themeable user interface means that a specific visual them can be applied to it

    Category average: 7.4

  • Report Formatting Templates

    Category average: 7.9

  • Pixel Perfect reports

    Pixel Perfect reports are highly-formatted reports with graphics and ability to preview the report before printing.

    Category average: 7.9

Very Good Tool for Beginners

Use Cases and Deployment Scope

We use Bizintel360 to analyze marketing data for our clients. The goals of data analysis are quite broad: cluster data to identify patterns in E-Commerce sites (conversion paths, repeater patterns, satisfied customers/non-satisfied customer patterns etc.) or identify meaningful data segments for targeted ads on digital ad networks (Google, Facebook, Twitter, Instagram etc.).

Pros

  • Process large amount of data at rather high speed
  • Cloud based solution that required no coding
  • The dashboard UI is very intuitive

Cons

  • The dashboard freezes sometimes when processing too much data
  • Lack of Conversion Tracking when analyzing E-commerce data
  • Lack of 2-factor authentication (security issue for some clients)

Return on Investment

  • Give us the ability to analyze large data very quickly (Speed Gain)
  • Cost reduction (no need to build a dedicated infrastructure)
  • Improve client business KPI (not in very case though)
  • The lack of 2-factor authentication can be an issue

Alternatives Considered

Google BigQuery

Other Software Used

Google BigQuery, Salesforce Marketing Cloud Data Studio, Microsoft Power BI

Usability