Google AdMob Reviews and Ratings

Rating: 5.8 out of 10

Score

5.8 out of 10

Community insights

TrustRadius Insights for Google AdMob are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Ad Mediation Functionality: Users have appreciated the platform's ad mediation functionality, which has been instrumental in helping them generate revenue through ads displayed in their apps. The efficient management of ad display within their apps has been a key factor highlighted by users.

Insightful Optimization: Reviewers found the insights provided by the platform to be valuable and practical for optimizing their ad monetization strategy effectively. These insights have enabled users to make data-driven decisions leading to improved ad performance.

Fast Payments: Users were highly satisfied with the swift payments facilitated by the platform, ensuring they received their earnings promptly without delays. This reliable payment system has contributed to a positive user experience and financial stability for app developers.

Reviews

12 Reviews

Admob? if you are a small app developer, stay away!

Rating: 2 out of 10

Incentivized

February 8, 2025

Use Cases and Deployment Scope

I am a small independent software developer, have several apps in the Apple App Store. I started using Google AdMob to monetize my app. It was the "biggest" supposedly and I was a newbie at this. The app ran fine for a while then Google kept suspending my da account without explaination. To this day I have no idea why they did that, they offer no support, no explanation, just direct you to read web pages that tell exactly nothing. I finally closed the account in frustration. They keep sending emails to me saying "there is money on your account". There is no way to login at all there is no support at all, you can never talk to a live person @Google from my experience, just some machine that refuses to talk to you I feel. I switched to another ad network and doing fine now. From my experience, stay away from Google AdMob!!!

Pros

supposedly it reaches a large audience, although I see no proof of it
supposedly it reaches a large audience, although I see no proof of it

Cons

add support
try helping your publishers instead of trying to get rid of them
if there is a problem, explain to people what it is, the days of middle age inquisition are over
I have money earned on my AdSense account. Since they deleted my login, I have no way to get to it. They warn me in email that the money is there, but there is no way to log in and there is no support whatsoever I feel.

Likelihood to Recommend

not good for small apps at all in my opinion

Robert Vasvari

software engineer in Information Technology at RV Software Ltd (1-10 employees)

Vetted Review

2 years of experience

View profile

Excellent tool to get paid by placing google ads on app.

Rating: 8 out of 10

Incentivized

May 6, 2024

Use Cases and Deployment Scope

Since we have an app, I can get revenue from Google using Google Admob. Here, I can make money by showing relevant Google ads in my app, thus getting paid for it. It is highly recommended since the Admob app gives us valuable insights to improve our earnings without any extra effort.

Pros

Getting me paid for showing ads in my app.
Giving me useful insights.
Automated tools.

Cons

Less speed.
UI can be improved.
More features can be added.

Likelihood to Recommend

If you have an app or game, you can surely use Google AdMob.Google AdMob helps us figure out how to use it by providing insights depending on region, device, and category. Regardless of your app size and category, anyone can use Google AdMob as they place ads that are most appropriate.

Gloria Varghese

Digital marketing trainer in Sales at Rannz studies (1-10 employees)

Vetted Review

4 years of experience

View profile

Let your free app pay for itself!

Rating: 10 out of 10

Incentivized

April 30, 2024

Use Cases and Deployment Scope

We use Google AdMob to provide ads for our Android and iOS apps. We wanted an ad mediation solution that was unobtrusive to, and respectful of our customers, but that would also provide us with a consistent revenue stream. Google AdMob has delivered that to us, and was easy to implement with its excellent, well documented APIs.

Pros

Good Ad Mediation
Fast Payments
Comprehensive Blocking Controls

Cons

Support for more platforms
Clearer guidance when ad serving is limited
Better customer support

Likelihood to Recommend

Google AdMob is the best choice when you are new to monetizing your Android or iOS app. It is the simplest to integrate, and will provide ads that will not negatively impact your users, assuming you follow their guidelines, of course. Revenue from ads is steady and consistent, and although not earth shattering for small apps, is will consistently grow as your app's userbase grows.

Verified User

Director in Information Technology (1-10 employees)

Vetted Review

4 years of experience

Best Mobile App Monetization - Google AdMob

Rating: 10 out of 10

Incentivized

February 16, 2022

Use Cases and Deployment Scope

I have been using Admob for Mobile application monetization for more than 8 years. As of now, there are many application monetization companies like Facebook, Inmobi, etc. But AdMob gives the best eCPM and CPC. I have recommended others to use AdMob solely because of that reason. Also for the Android app, the SDK has very good support.

Pros

Best CPC.
Best eCPM.
Ease of integration.

Cons

Poor support.

Likelihood to Recommend

Pros:

1. Best cost per click.

2. Best eCPM.

3. Ease of integration.

Cons:

1. Poor support.

Verified User

Engineer in Information Technology (201-500 employees)

Vetted Review

8 years of experience

The best way to generate revenue from Mobile Apps!

Rating: 9 out of 10

Incentivized

January 31, 2022

Use Cases and Deployment Scope

We use Google AdMob on all our mobile games and apps to monetize them and generate revenue from the users who download our free apps.

Pros

Easy integration with any app source code.
Detailed analytics on the AdMob dashboard.
The ability to choose between different ads types.

Cons

If they can lower their minimum payout threshold that would be great.

Likelihood to Recommend

Google AdMob is the best choice in my opinion for any developer or company looking for a reliable way to monetize their app traffic and generate revenue from relevant ads displayed inside their mobile app, and it can be easily integrated into any IOS or Android App.

Mehdi Ayouch

CMO (Chief Marketing Officer) in Marketing at Prepaid MA (11-50 employees)

Vetted Review

2 years of experience

Simple recognition regarding Google AdMob

Rating: 7 out of 10

Incentivized

January 31, 2022

Use Cases and Deployment Scope

It is a draft approach for promoting our instrument. To build up a technical applications in android and ios phones. And then set up the advertisement for creating revenue. However, it does not work so far, and need to consider another approach for official approval from the team. We can not apply this time but Google AdMob is a great tool to apply and understand.

Pros

Eash to use
Easy to find information
Simple language

Cons

Command error: provide easy to fix fuction when we have a trouble.
Need to understand Java script fuction... sometime it doesnot work.
Error occurring the container on / off, not easy to apply command

Likelihood to Recommend

If you already have an apps in the android and iOS environment. And then you want to add advertisement for gaining money through various advertisement type. (Banner, full page ad. And reword ad. Etc.) I think Goole AdMob is a great tool for setting that easily and makes money easily. It works well and is easy to use. One more thing if you're familiar with javascript, it's a really good chance for you.

Woobok. Kim

DBS leader in Sales at SCIEX (1001-5000 employees)

Vetted Review

1 year of experience

Google AdMob; complete ad verification platform.

Rating: 9 out of 10

Incentivized

January 30, 2022

Use Cases and Deployment Scope

Google AdMob is a very effective mobile advertising software. In my company, we decided to implement it as the main advertising platform to create and display eye-catching ads, either for advertising, video ads, native ads, or full-page ads. It has seamless app integration. One of its great benefits is that the integration with Google Play services incorporates automatic performance improvements for Android applications.

Pros

Provides a complete ad verification system.
Integration with Google Analytics.
Transmission customization
Ad network mediation is a great feature to manage many ad networks at the same time.

Cons

The minimum payment of the platform seems expensive to me.

Likelihood to Recommend

Google AdMob is a powerful mobile app ad platform that provides tools to monetize and leverage mobile devices. One of its great benefits is being able to integrate it with Google Play Services.

Emma Sophia Robers

Java Software Engineer in Information Technology at I2S Business Solutions (51-200 employees)

Vetted Review

2 years of experience

View profile

Google AdMob delivers as promised.

Rating: 5 out of 10

Incentivized

January 27, 2022

Use Cases and Deployment Scope

I use AdMob in my second job as a small business owner. The reason I would highly recommend using AdMob is that its interface had different types of advertisements which can make the ads fit the app interface and make it user-friendly. I have also used it to advertise my small business and it has been pretty successful for me during those times.

Pros

Ad traffic
CPM rates
Strict measures to prevent fraud.

Cons

AdMob bans people unnecessarily.
Earnings is significantly less if you use it as a small business owner.
Onboarding needs some major work in my opinion.

Likelihood to Recommend

Google AdMob is well suitable for small businesses however you must take into consideration that their payout is lower than other providers. It is a good app to generate revenue and it does pay out pretty quick however the payouts can sometimes vary.

Armand Ruci

Teacher at NYC Department of Education (10,001+ employees)

Vetted Review

5 years of experience

View profile

Google AdMob helps our apps get more effective exposure, which results in higher monetization!

Rating: 8 out of 10

Incentivized

January 26, 2022

Use Cases and Deployment Scope

Google AdMob helps our apps capture more eyes. What I mean by this is that it generates greater promotional visibility for our app's ads, and we also use it to monetize our apps.

Pros

App promotion
App monetization
Provides valuable insights through Google Analytics

Cons

Spanish-customer service
Making the platform more user friendly
More frequent updates

Likelihood to Recommend

It is extremely well suited for those that develop apps and are interested in promoting them and monetizing them too, particular in companies that are already confident with their apps functionality. Because the scenario where Google AdMob is less appropriate is when your app is still in an early stage, and you'll definitely get it noticed by using Google AdMob, but if the users download your app and it still has glitches, you lost user confidence and it will be very hard to regain it.

Ernesto Altamirano

Owner and Founder in Corporate at Latino Edge (11-50 employees)

Vetted Review

3 years of experience

View profile

AdMob is a major revenue source for mobile apps and games

Rating: 10 out of 10

Incentivized

October 8, 2021

Use Cases and Deployment Scope

We are using AdMob for advertising purposes on our mobile games on mobile platforms namely Apple and Google Play and a few others.

Pros

Admob provides a good quality inventory for advertising on mobile apps.
Admob provides many options for advertising: banners, interstitials, reward video ads.
Admob provides good reporting and analytics.

Cons

Admob has very low prices for impressions or clicks on Android.
Admob has very low prices for impressions or clicks in many countries including Europe.
Admob is still having certain security issues: allowing sensitive ads on G rated apps.
Admob allows multiple-choice banners on G-rated apps while this is not allowed by policy.

Likelihood to Recommend

AdMob is suited well for mobile app advertising on Android for Google Play and Apple. AdMob is not very well suited for alternative Android markets. AdMob interstitials and reward video ads are much more efficient than banners.

Anatoly Lubarsky

Founder and lead developer in Research & Development at x2line (1-10 employees)

Vetted Review

11 years of experience

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