Good alternative to Mixpanel, Intercom and the others.
Use Cases and Deployment Scope
We have been using GoSquared for three primary use cases across different functions, and we plan to onboard other mission-critical teams on the platform. At the moment, our use cases are pretty simple; 1) Web Analytics - for the marketing team 2) Email campaigns - for the sales and marketing teams 3) Replacement for Intercom - live chat - for sales and customer support teams.
Pros
- We are a privacy-led data intelligence company hence every product that we use must be focused on privacy and that is where GoSquared shines, especially from a web analytics point of view.
- GoSquared has basically helped us replace Intercom - we were paying for Intercom but we weren't really using it completely due to it being more or less a point solution.
- It has also helped replaced Outreach.io for us as the email messaging is pretty much on point. Both our sales and marketing team use GoSquared along with Hubspot for marketing messaging.
Cons
- There aren't really too many negatives but GoSquared's customer support definitely could make use of some more training. Not that we need to reach out to support too often.
- Maybe a few more integrations with other platforms out there.
- Reporting could definitely be improved, exporting it to Excel is a bit of an hassle.
Likelihood to Recommend
1) Maintaining customer relationships - GS just makes it so easy to respond to our users who use our product more from a tactical point of view 2) Onboarding - I think it's more or less an extension of the first point above but GS does make it easy for us to onboard new clients who are sort of beginners.
