Good alternative to Mixpanel, Intercom and the others.
May 30, 2022

Good alternative to Mixpanel, Intercom and the others.

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with GoSquared

We have been using GoSquared for three primary use cases across different functions, and we plan to onboard other mission-critical teams on the platform. At the moment, our use cases are pretty simple; 1) Web Analytics - for the marketing team 2) Email campaigns - for the sales and marketing teams 3) Replacement for Intercom - live chat - for sales and customer support teams.
  • We are a privacy-led data intelligence company hence every product that we use must be focused on privacy and that is where GoSquared shines, especially from a web analytics point of view.
  • GoSquared has basically helped us replace Intercom - we were paying for Intercom but we weren't really using it completely due to it being more or less a point solution.
  • It has also helped replaced for us as the email messaging is pretty much on point. Both our sales and marketing team use GoSquared along with Hubspot for marketing messaging.
  • There aren't really too many negatives but GoSquared's customer support definitely could make use of some more training. Not that we need to reach out to support too often.
  • Maybe a few more integrations with other platforms out there.
  • Reporting could definitely be improved, exporting it to Excel is a bit of an hassle.
  • Real time web analytics, more importantly, access to daily email reports.
  • Ability to respond to clients quickly.
  • Integrations with Slack and Zapier.
  • Privacy led - it doesn't collect and personally identifiable information or PII.
  • TAT for customer queries has come down drastically - we have been seeing higher conversions for trials since we implemented GS.
  • I end up spending a lot of my time on the GS platform - can't really mark it as a positive or a negative comment.
  • Our email marketing campaigns have been getting better responses ever since we moved to GS, although our messaging does have an impact on the response rate.
GoSquared suited us much better than the two alternatives that we evaluated. We were already an Intercom user but GoSqured suited our requirements much better. The look and feel of the product is a subjective topic but I personally felt that GS does a better job here. Also, I will recommend any potential customer of GS to check out Mixpanel as well, they have a very competent product and you can't go wrong with either of the options.

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1) Maintaining customer relationships - GS just makes it so easy to respond to our users who use our product more from a tactical point of view 2) Onboarding - I think it's more or less an extension of the first point above but GS does make it easy for us to onboard new clients who are sort of beginners.