What is Influ2?
Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level.
The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board.
Influ2 platform allows users to:
Build an audience
Upload personalized messages and visuals
Monitor all the interactions on both account and individual levels
Influ2’s behavioral scoring model identifies leads before they submit a lead form. Influ2 has a person tracker, revealing everyone who interacted with the campaign by name, company, individual scoring, and other related data. Having this information helps B2B marketers develop more thoughtful and engaging campaigns that increase leads.
Categories & Use Cases
Videos
Screenshots
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Screenshot of Building a custom audience. Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM system
Technical Details
| Deployment Types | SaaS |
|---|---|
| Mobile Application | No |
| Supported Countries | Global |
| Supported Languages | English |