TrustRadius: an HG Insights company

What is Masset?

Masset is a Digital Asset Management (DAM) platform designed for B2B Marketing and revenue teams. The solution centralizes distributed content into a unified repository and provides an integration layer to synchronize brand-approved assets with both human users and generative AI agents.

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Media

Screenshot of Content boards, which allow users to create content microsites for partners and external groups to access the content and knowledge they need.
Screenshot of Masset's home for B2B marketing content. This is one of many search experiences.
Screenshot of Masset's MCP tools, offering access to AI tools and capabilities.
Screenshot of Masset's version control, used to ensure content is never outdated.
Screenshot of Myca, the Masset agent that lives right in Slack and Teams. Myca can provide product training and help users to find knowledge and content without leaving the company messaging platform.

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Screenshot of Content boards, which allow users to create content microsites for partners and external groups to access the content and knowledge they need.