Poor Overall Complex Product.
Use Cases and Deployment Scope
Sugar CRM was used as an automated CRM platform to communicate with a marketable base, and automations were used for customer journeys to segment journeys down different paths.
Pros
- Automations
- Schedules
- CRM Tools.
Cons
- Backend
- Database
- 3rd party involvement.
- Documentation
- Support
Likelihood to Recommend
Sugar CRM is a good tool, but it's complex to customize. It often requires expensive 3rd partners to implement more complex scenarios that SugarCRM struggles to support; coming back with explanations was usually time-consuming and unsupported. The back end is overly complex in terms of what it needs to be, with many redundant database tables and columns.
