PushCrew is a great tool to help you notify your site's loyal reader's of new content on your site!
Use Cases and Deployment Scope
So PushCrew was what I chose to solve my issue of Push Notifications for blog posts for my house cleaning and commercial cleaning website. Aside from various lead capture points across my site, I wanted a way to notify the dedicated followers of my blog a way to be notified once we published a new post. I noticed that when I advertise certain blog posts on FB it generates a lot of traffic, so this was another way to let me people who have already been to my site (and who liked it) a way to keep in touch better. I first discovered PushCrew from another site that I frequent, and decided to look into more. I was very impressed to see entire feature set. While I only wanted to solve my Push Notification problem, but I also saw that I could incorporate more of the advanced automation features as I grew my following.
Pros
- Easy Setup/ Installation of Push Notifications for your Blog
- Easy customization of notifications, and scheduling of automated notification series messaging
- Pricing is fair considering the amount of functionality offered, and the potential ROI for sites with large followings
- Easy to understand user interface
Cons
- Easier time customizing messaging using short codes
- Smoother design of popup notification so it does not look so generic and system generated
- a/b testing for push notification popup styles
Likelihood to Recommend
If you have a large or small blog following/audience, this is an excellent tool to help keep readers engaged and on top of your new content releases. You can also utilize this product for automated DRIP campaigns that will, following a schedule you create, notify users at preset intervals to help nurture your leads or existing customers as part of your sales funnel. Even new bloggers with smaller audiences can utilize a tool like this to help generate more consistent web traffic to your content. I am averaging a +16% clickthrough rate regularly on my RSS to push notifications after just a few months of use.
