Overall Satisfaction with PushCrew
Our marketing team uses PushCrew to manage push notifications for our website, sending out updates to our subscribers for product announcements, upcoming webinars, and blog posts. Non-technical team members find the admin system easy to use, while our developers were able to do custom tweaks for how and where our alerts come up fairly easily. Both subscription rates and engagement rates on the alerts we send out are much higher than we anticipated, winning me over from initial skepticism about the value of using a service like PushCrew.
- Easy-to-use admin system; even non-technical team members could understand what to do without training.
- Flexibility of configuration and visual previews of what the alert experience would be like made it easy explain options before implementation
- Segment system and API gave us enough control to serve notifications in the right language, which was important for our multi-lingual website
- Would've liked more options for the two-step opt-in or "soft push" UI. We ended up not using it due to the extra work it would've taken to get it to look and work the way we wanted from a design/UX perspective
- The billing system isn't inside the admin interface, which led to some confusion when we were switching administrators
- Built in workflow for setting up multi-lingual sites would be a boon to companies marketing in more than one language
- We saw surprisingly high subscription rates when we launched push notifications on our site using PushCrew, and it's been consistently building since then.
- Engagement is fairly high on push notifications we send out, ranging between 2-11%
- Put in the mix with our other outreach mechanisms, push notifications has been a strong performer that requires very little effort on the part of our team