An excellent software to manage all my lists!!!
June 03, 2020

An excellent software to manage all my lists!!!

Angel Meso | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We use ActiveCampaign as a means to support our existing customers as well as to attract other customers to buy our products.

Pros

  • Automation of email campaigns.
  • Zapier Integration.
  • Ease of use.

Cons

  • More clear reports.
  • I have increased and maintained my customer lists.
  • I have achieved customer loyalty that has allowed me to sell other products to my list.
It is an excellent tool to use to handle all your sales funnels automation, you can program all your mail with different scenarios according to well set conditionals. You can have also a good idea of who is reading or opening your emails, which clients are clicking at your links, etc. This allows for split testing of email subjects.

ActiveCampaign Feature Ratings

8.2
WYSIWYG email editor
9
Dynamic content
8
Ability to test dynamic content
8
Landing pages
Not Rated
A/B testing
8
Mobile optimization
Not Rated
Email deliverability reporting
9
List management
7
Triggered drip sequences
Not Rated
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
10.0
Calendaring
Not Rated
Event/webinar marketing
10
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
7.3
Dashboards
9
Standard reports
7
Custom reports
6
9.0
API
10
Role-based workflow & approvals
Not Rated
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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