Apptentive keeps us attentive to our mobile users
February 29, 2020
Apptentive keeps us attentive to our mobile users
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Apptentive
Apptentive is being used by our B2C side to help consolidate interactions on our mobile app. It helps to solve the issue of providing not only insights and metrics into usage and ratings/reviews but also helps to promote the app or other updates with the ability to place messaging into either iOS or Android apps so we can customize as best as possible our users' experience and their interaction with rating our app at the most opportune times.
- Provides notes and interactions within your app so you can connect with users better.
- Also allows for more support-driven interactions and engaging feedback from customers so it isn't all routed through app store reviews that are more difficult to manage and interact with users.
- Apptentive measures satisfaction with its Love metric that helps us better understand usage instead of just store ratings and anecdotal feedback.
- Apptentive's metrics aren't as customizable as we would like but what it does measure it does a good job at.
- Managing multiple apps (iOS and Android) can make for extra work because you're duplicating work on Notes and Events.
- Finding the right way to interact can take multiple tests, surfacing best practices across the industry would be a help.
- Apptentive has helped us increase our app store ratings which results in better listings in search results, etc.
- Apptentive has helped give us better insights from our users.
- Apptentive has helped us better manage emergencies that we can address without an App Store update now.
We haven't used or evaluated another tool similar to Apptentive. We selected it and it has worked for what we needed it for. I'm sure other solutions provide similar options. We keep Apptentive because it is already integrated with our apps and we've continued to be able to use it for what we need without worrying about how a new tool would connect to everything that goes into a mobile app.