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Great Application for Mobile Apps and Driving Customer Interactions
April 05, 2019

Great Application for Mobile Apps and Driving Customer Interactions

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Apptentive

We are using Apptentive to drive customer reviews and feedback for our mobile application. It is used primarily by the Marketing department and our development team. We use it to gather more 5-star app store reviews. It serves as an in-app messaging center for our users, it allows us to push surveys and notifications of new app features, and it also provides us valuable analytics on app usage and user sentiment.
  • Push notifications for app store reviews.
  • Targeted interactions based on in-app events.
  • Easy in-app messaging service for direct access to our support team.
  • Sometimes the notifications of new messages do not come through email as they should, so you can miss some.
  • I would like to see more interaction options.
  • More app analytics.
  • We have seen over 100 5 star reviews come in via the Apptentive interactions.
  • User adoption of our mobile app was swift and easy with the help of Apptentive.
  • It is hard to put an ROI on it when we aren't selling through the app, but it is a great tool.
We thought about Firebase, but we ultimately selected Apptentive because it is brand-agnostic. Using a Google app for an iOS application could have proved disastrous if the support for iOS had been lost down the line.
It works very well for consumer-centric applications. If you had an app with in-app purchases, or a retail store app, or even a simple gaming application, Apptentive would be more powerful. In our case, we have an app that serves as a productivity tool, so Apptentive gives us great insight and tools, but we do not take advantage of them as much as other apps might.