nice pretender for enterprise
January 12, 2026

nice pretender for enterprise

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bloomreach - The Agentic Platform for Personalization

We use it mainly for marketing automation tasks and CRM analysis. It gives us powerful overview for our omnichannel actions and to verify in all channels how well we do perform. Loyal customers database analisys, customer' flow, retention etc. is possible within one solution. Also it allows to use those data within google and meta environment to enhance your marketing performance. Obviously it helps also with communication as well (newsletters, text messages, on-site personalisation, etc.) can be done in one solution. Highly recommended.

Pros

  • marketing automation orchestration
  • combining few tools into one
  • on-site personalisation
  • building scenarios including SMS and newsletters

Cons

  • drag-and-drop interface, some work has to be done with coding skills
  • it is not easiest solution to work on, needs to be trained
  • sometimes need of agency or skilled team
  • probably 1000% ROI however hard to tell and believe
  • +100% revenue from newsletters
  • better database quality, CTRs and others
they offer support for sure, however I would recommend to hire an experienced agency especially for implementation process. It it not easiest solution to be implemented, all data has to be set and sent correctly, therefore it requires someone who already done it before and is able to verify that implementation process.
we do not use Loomi AI module yet, therefore it is hard to tell.
Back then it was more advanced solution than Emarsys and far more cheaper and easier to work on that Salesforce offers. Basically, what I understood then, We would need to buy 2 different solution from Salesforce to be comparable to bloomreach.

Do you think Bloomreach - The Agentic Platform for Personalization delivers good value for the price?

Yes

Are you happy with Bloomreach - The Agentic Platform for Personalization's feature set?

Yes

Did Bloomreach - The Agentic Platform for Personalization live up to sales and marketing promises?

Yes

Did implementation of Bloomreach - The Agentic Platform for Personalization go as expected?

No

Would you buy Bloomreach - The Agentic Platform for Personalization again?

Yes

it is the best of enterprises solution and (probably) still cheaper than SAP/Salesforce, when does most of the job. Probably you may not customize it as much as Salesforce, but the question is whether you need to. From my perspective is the best solution for mid-size organisations with high coding and ecommerce skills, big customer database and retail sales. For corporations probably it may not be enough, although from my perspective customizing everything is not solution as well (like Salesforce offers).

Bloomreach - The Agentic Platform for Personalization Feature Ratings

7.8
WYSIWYG email editor
8
Dynamic content
6
Ability to test dynamic content
7
Landing pages
6
A/B testing
7
Mobile optimization
8
Email deliverability reporting
10
List management
8
Triggered drip sequences
10
8.5
Lead nurturing automation
9
Data quality management
8
Campaign Management ()
Not Rated
Social Media Marketing ()
Not Rated
8.7
Dashboards
9
Standard reports
8
Custom reports
9
7.5
API
9
Role-based workflow & approvals
7
Customizability
8
Third-party software integrations
6

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