Ch- Ch- Ch- Cheetah!
November 10, 2019

Ch- Ch- Ch- Cheetah!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Cheetah Digital Marketing Suite (formerly Experian)

Cheetah is used across our organization and is the primary tool we use for our customer communications.
  • We have a lot of personalization needs and Cheetah has been great at helping achieve our project goals.
  • They have great customer service to help us build new campaigns or troubleshoot our current initiatives.
  • I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
  • Continue to improve the user interface to make all features more usable to their users.
  • Email production made easier.
  • Dynamic content for multiple products.
They are very comparable to each other. Cheetah is a little more user-friendly and the customer service is much better, but Responsys had more features that I liked to use.
I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.

Do you think Cheetah Digital Customer Engagement Suite (discontinued) delivers good value for the price?

Not sure

Are you happy with Cheetah Digital Customer Engagement Suite (discontinued)'s feature set?


Did Cheetah Digital Customer Engagement Suite (discontinued) live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Cheetah Digital Customer Engagement Suite (discontinued) go as expected?

I wasn't involved with the implementation phase

Would you buy Cheetah Digital Customer Engagement Suite (discontinued) again?


I think that Cheetah is specifically well suited for personalized, relevant messaging to customers. They help provide tools to give users the ability to create campaigns that will generate positive interpretations and help move your business forward.