Overall Satisfaction with Emplifi Social Marketing Cloud
We use Emplifi Social Marketing Cloud mainly for scheduling social posts and monitoring our results by making reports of our social posts. Besides that, we also use it for community listening, later on also for user-generated content and social listening. In a spread out social landscape, it is very convenient to have a tool that collects all the data of the social channels in dashboards, in a similar way and very visual. There is a lot of insight and overview in this way.
- Publishing: very easy to copy posts for multiple accounts
- Reporting: making dashboards with the widget, everything is very clear and well structured, a lot of filters are a plus
- I love the tags, they make everything so easy: the calendar filters, filtering on content in reports...
- The visibility option for only 1 specific team, so that we are not cluttered with posts/content/labels that are not from our team or market.
- I really miss the integration of Paid Instagram numbers in the dashboards, the same way it is done for Facebook
- I would like a filter on post type to filter out the stories in the calendar (when i don't want to see the stories in my calendar)
- Publishing
- Reporting
- Impact on my time making reports for the team, it goes way faster now and I have more room/time to analyze the data instead of just gathering
- We are about to start this soon, but I really think the UGC will help to build up the community and include more content in stories
Emplifi Social Marketing Cloud is way more all-in-one, has more features and is very innovative compared to Sprout Social. There were a lot of bugs in Sprout, but they could include boosting posts (where it usually messed up, so in that way I understand Emplifi's decision not to include boosting if it ends up with many problems).
Do you think Emplifi Social Marketing Cloud delivers good value for the price?
Yes
Are you happy with Emplifi Social Marketing Cloud's feature set?
Yes
Did Emplifi Social Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Emplifi Social Marketing Cloud go as expected?
Yes
Would you buy Emplifi Social Marketing Cloud again?
Yes