Freshpaint review for non-techie users
November 02, 2023

Freshpaint review for non-techie users

gen r | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Freshpaint

Allows us to create events in our product, monitor retention and sustainability of rollouts over time, particularly for different cohorts/users. Via Freshpaint, we can then use other technologies to create reports on usability, monitor metrics across different cohorts, centers and regions. Trying to solve problem of users choosing the 'old' product rather than the new/improved product.
  • live view to determine what events are already created
  • tagging events in real time
  • sometimes users are not identified - can take a fair amount of time to figure out why freshpaint can't 'see' them
  • able to demo effectiveness of new features/product enhancements
FullStory allows us to view what users are doing - works well in conjunction with Freshpaint

Do you think Freshpaint delivers good value for the price?

Not sure

Are you happy with Freshpaint's feature set?

Yes

Did Freshpaint live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Freshpaint go as expected?

I wasn't involved with the implementation phase

Would you buy Freshpaint again?

Yes

To quickly tag events of utmost importance - immediately be able to then monitor/pull data triggered by these events. Don't need to know anything technical/etc to do this, which is great for large companies in which stakeholders might not have in-depth skillset.

Freshpaint Feature Ratings

Account Scoring
Not Rated
Customer Data Governance
Not Rated
Data Connectors
9
Data Enhancement
6
Data Ingestion
9
Data Storage
9
Data Visibility
8
Event Data
10
Identity Resolution
Not Rated
Standard visitor segmentation
8
Behavioral visitor segmentation
8
Traffic allocation control
Not Rated
Website personalization
Not Rated
Tag library
10
Tag variable mapping
10
Ease of writing custom tags
9
Rules-driven tag execution
Not Rated
Tag performance monitoring
Not Rated
Page load times
Not Rated
Mobile app tagging
Not Rated
Library of JavaScript extensions
8