From newcomer to 3 year specialist, GetResponse 360
March 30, 2017

From newcomer to 3 year specialist, GetResponse 360

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with GetResponse

I used GetResponse at my previous company. As the sole email marketing specialist, I was the primary user of the accounts, along with my managers and developers having access to the platform. It was solely used for email marketing purposes.
  • It was very user-friendly. As a newcomer in email marketing, a user will be able to quickly understand how to use the tool.
  • The reporting tool was very visual, which made it easy to understand the results of campaigns.
  • Every campaign is archived which makes it nice to see what previous email campaigns looked liked and what their results were.
  • Reporting, all results should be able to be exported into an Excel document.
  • There should be an additional testing feature when using customized HTML, not just on the drag and drop version of the creator tool.
  • It had a positive impact for when I was with my former company using the tool. It brought in about 10-20% of income based on our digital marketing efforts.
GetResponse worked great for the company's direct email needs with list segmenting, A/B testing, and reporting. I personally did not get to select the email tools used for the company, but it was effective and educational to newcomers with the tool.
GetResponse is a great tool to use for smaller companies just getting into email marketing. For companies who are much more email focused, and send out more than 10 campaigns a day, they would want a more robust program to house all their segmenting and suppression needs.

GetResponse Feature Ratings

WYSIWYG email editor
10
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
10
Mobile optimization
7
Email deliverability reporting
9
List management
9
Triggered drip sequences
Not Rated
Dashboards
10
Standard reports
10
Custom reports
Not Rated