Intuitive Design and Stellar Functionality in Hatchbuck
Thomas Hollowell | TrustRadius Reviewer
Updated April 27, 2016

Intuitive Design and Stellar Functionality in Hatchbuck

Score 10 out of 10
Vetted Review
Verified User
Review Source

Software Version

Hatchbuck CRM and Automated Marketing

Modules Used

  • Latest Version

Overall Satisfaction with Hatchbuck

Hatchbuck is being used by our company as an innovative CRM and automated marketing platform. It is being used across the whole organization.
  • Intuitive design and implementation, which means it's amazingly user friendly.
  • Keeps tasks, contacts, and collaborations organized.
  • Is amazing at automated, action-based, and behavioral marketing.
  • I am not an advanced user, yet, but haven't found anything that it's lacking thus far.
  • Better lead analysis
  • Better lead conversion
  • Awesome organizational capacity
I have tested three major competitors in the same field and Hatchbuck stands above them. I do not wish to mention them, but I can say that the visual appeal, intuitive nature, and ease of which I am learning their system is stellar. It takes a bit of time, but you can be up and running in just a few days. They've re-defined lead management leaving other companies in the dust!
I would say that it's very good for those who like things easy, intuitive, and visual. The personal trainings are AWESOME and I have (and continue) to learn so much. It's going to take our small business to the next level. I would say that it's very good for travel companies like ourself, among any B2C business that might be at a crossroads where they would like to better handle leads and website visitors.

BenchmarkONE (formerly Hatchbuck) Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Lead nurturing
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Social profile integration
10
Dashboards
10
Standard reports
10
Custom reports
10
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Using Hatchbuck

6 - We do many things, sales, follow up, phone calls, and development of products since they are tailored to client needs.
I plan on continued use and implementation as it will grow as we do.

Hatchbuck Reliability