Excellent resource to connect experts to reporters
Jessica Herrera | TrustRadius Reviewer
January 14, 2019

Excellent resource to connect experts to reporters

Score 10 out of 10
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Overall Satisfaction with Help a Reporter Out (HARO)

I use HARO daily. From checking to see what reporters and outlets are planning to work on, to connecting experts from my non-profit to reporters, Help a Reporter Out is perhaps the best way to stay ahead of the media cycle.

With its easy to use email format and straightforward structure to reply, the service is easy and results in excellent stories as well as great opportunities for our organization to gain media exposure by helping reporters when they need a specific quote.

I highly recommend signing up and tracking this service.
  • Connects reporters to experts
  • Allows organization to gain media exposure by helping reporters with specific requests and questions
  • Updates regularly, with three daily emails
  • Establishes relationships between members of your organization and reporters
  • Make the emails easier to navigate and more friendly to different email servers
  • Allow for forwarding and direct emails, even when someone hasn't signed up for the service
  • Excellent media coverage
  • Connections and relationships with new reporters and outlets
  • Excellent way to stay ahead of the news cycle and be the first to comment
I honestly can't think of any other service similar to HARO that can compare to its excellent structure and success rate.
Help a Reporter Out is a great way to track what media are planning to report on, and assist organizations in connecting with these reporters when a request matches your organization's expertise.

It is not a great way to try and do PR or get out your specific message -- you are there to assist reporters with specific requests rather than try and get reporters to cover work you are doing.