Item: INFUSE
Rating: 9
Author: Verified User

Overall Satisfaction with INFUSE

Use Cases and Deployment Scope

I used INFUSE to get me new contacts in markets where we don't have a footprint or good network. Especially in new markets for us, like the Nordics, but also they find new prospects in markets we are already active. Their targeted approach brings us in front of the right audience.

Pros and Cons

Pros

Very dedicated team
Responsiveness
They know what content resonates and have good suggestions

Cons

Customer portal instead of communication with google sheets?

Return on Investment

A guaranteed rise in new contacts
Opt-out contacts are replaced, so all contacts are ready to be nurtured

Support Rating

The team immediately reaches out when I have questions. There's always a backup available, they offer suggestions and are always willing to bring in experts when you have doubts about quality of the content.

Key Insights

Do you think INFUSE delivers good value for the price?

Yes

Are you happy with INFUSE's feature set?

Yes

Did INFUSE live up to sales and marketing promises?

Yes

Did implementation of INFUSE go as expected?

Yes

Would you buy INFUSE again?

Yes

Likelihood to Recommend

Well suited when you want to reach new contact in specific industries, when you exactly know your ICP and when you are targeting specific markets. Less appropriate maybe when you are targeting more or less standard markets and known customers.
When you expect to have warm leads, that's not the case, you should nurture yourself as well.

Comments

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Great to acquire new leads but that's just the start....