Sales AM on Predictive Playbooks
April 13, 2018

Sales AM on Predictive Playbooks

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with InsideSales.com Predictive Playbooks

It's pretty intuitive and easy to follow, no complaints here.
Predictive Playbooks is used by our organization for calling into leads, prospecting accounts, and inviting our customers to webinars and events. Currently, InsideSales is being used by our commercial team and will later be implemented across the entire global Virtual sales at Cisco. It holds us accountable for calling into accounts that are enrolled into a play. Each play has a series of steps for calls, emails, social media etc., and with the neural score filter, it lets us know when we need to contact this person and why.

Pros

  • Neural Score - Which actions are most imminent
  • Streamlined Messaging - preloaded emails, voicemails that align to why you are contacting the customer
  • Share - Allows you to create your own messaging and share it with your team for them to use or manipulate

Cons

  • Duplicate leads or plays for accounts
  • Too many steps to mark a play as successful and remove from your queue
  • Doesn't show the last email messaging you sent to the contact unless you used the preloaded one in the play
  • Pipeline creation
  • Rep efficiency
  • Rep productivity
Outside of InsideSales.com Playbooks we strictly used salesforce for everything; overall I think this is a good addition and compliments salesforce. They integrate well together and it makes it easier for us to track account prospecting and leads.
Well suited for prospecting and calling into leads.
Not Suited for the multiple calls and sync ups throughout the sales process of deals.

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