Ion Interactive Review
Corinne Nacin-Martinez | TrustRadius Reviewer
October 07, 2016

Ion Interactive Review

Score 7 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with ion interactive

Our organization uses Ion Interactive to develop and build a variety of landing pages for all the different newspapers within Gannett. We utilized the landing page creation feature for acquisition pushes, contest entry pages, and lead generation capture. Mainly our Digital Marketing Managers utilize the program, but, our Consumer Managers also need to utilize the product.
  • Variety of templates to choose from.
  • Great coding features - to pull in promo codes and other variable data throughout the entire page without having to re-enter over and over.
  • Picture adaption and layout creation.
  • Copying pages - there seem to be glitches within the system that won't allow you to copy sometimes.
  • Saving - I like that the page automatically saves as you are working on it, but, I would also like to hit a button that says 'save' to be sure the most recent updates have been saved.
  • As this is a business wide purchase - this is a more appropriate question for those responsible for purchasing this product. But, the landing pages seem to gain us plenty of sales.
Saxotech is archaic. SAM I did not understand. Presto is great - but, very detailed and more for story presentation than a purchasing interface.
The only real features of the program I know are for landing page creation - which the program does quite well (from my limited experiencing creating pages, the older programs we used to have were very plain with little room for creative edge or variation). This product works well for me - but, I am sure there is so much more it can do that I am unaware of!

ion interactive, by ScribbleLive Feature Ratings

Ideation
8
Content collaboration
7
Content hub
7
Forms / Gated content
7
Embedded CTAs
5
Content distribution
5
Content promotion
6
Content automation
7
Audience profiling and targeting
7
Closed-loop tracking and reporting
7
Content performance analytics
7
Campaign optimization dashboard
Not Rated