Invaluable insights for Paid media campaigns and activities worldwide
May 20, 2022
Invaluable insights for Paid media campaigns and activities worldwide
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Kantar Advertising and Paid Search Intelligence
With the best will in the world, the most important starting point is to have a clear understanding of the situation when going into any campaign, and Kantar Advertising and Paid Search Intelligence has truly helped in this regard. Within the group part of my role is to support auxiliary divisions and their partners to move forward with services like Kantar Advertising and Paid Search Intelligencer's and this is one of the best
- Agility
- User interface
- ROI from improved Paid media Performance
- Help and support agents
- Timely updates at times, not on par with others'
- Lack of intuitive recommendations feature / insights manager
- User interface
- Competition analysis
- Global reach
- Agility
- Increased ROI 10x compared to previous solution in first two years
- Improved market share of partner brand ahead of expectation
- Opened up confidence of branching out into new markets internationally
It's clear that Kantar Advertising and Paid Search Intelligence is the established player; and from the experience that we've had I would have no hesitation in recommending Kantar Advertising and Paid Search Intelligence, however my experience is a lot more in tune with this than others. Others such as BrandVerity can seem a little overwhelming to a newcomer as well
Do you think Kantar Advertising and Paid Search Intelligence delivers good value for the price?
Not sure
Are you happy with Kantar Advertising and Paid Search Intelligence's feature set?
Yes
Did Kantar Advertising and Paid Search Intelligence live up to sales and marketing promises?
Yes
Did implementation of Kantar Advertising and Paid Search Intelligence go as expected?
Yes
Would you buy Kantar Advertising and Paid Search Intelligence again?
Yes