Khoros Marketing Review
September 10, 2019

Khoros Marketing Review

Taylor Mileski | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

We use it on our social media teams. We use it for analytics, community management, and publishing.

Pros

  • Helps us to plan ahead.
  • Gives us insight on what is performing well on a weekly basis.

Cons

  • Scheduling polls on twitter.
  • IGTV scheduling.
  • Crossposting availability on Facebook.
  • Select our own cover image by scribbling through the video as IG allows.
  • It helps us to plan head.
  • It creates issues with publishing things on the weekend or after hours (especially IGTV or Instagram videos where we need to scribble for a good cover image).
I have not used another platform since starting my career.
It helps us to publish things on the weekend, late at night, and overall plan ahead. However, if we want a more engaging post like a poll on Twitter, we cannot do it. Additionally, we cannot schedule IGTVs which is important to our platforms.

Khoros Social Media Management Feature Ratings

Not Rated
Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
6.0
Content planning and scheduling
5
Audience targeting
6
Workflow management
7
6.0
Automated routing and prioritization
Not Rated
Customer interaction histories
6
Bulk actions
Not Rated
6.0
Lead generation
Not Rated
Content marketing
Not Rated
Campaigns and promotions
6
5.3
Twitter
6
Facebook
5
LinkedIn
Not Rated
Google+
Not Rated
Instagram
5
Pinterest
Not Rated
YouTube
Not Rated
7.0
Campaign success analytics
7
Real-time tracking
7
Competitor analysis
Not Rated
7.5
Role-based user permissions & privileges
7
Mobile access
8

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