Excellent tool for managing multiple markets on social media
November 18, 2020

Excellent tool for managing multiple markets on social media

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (formerly Spredfast + Lithium) is used as an integral tool in our organization. We manage multiple markets across Europe and it's a great way to see all of our content that's going out on social in one place.
  • Excellent overview tool when managing 30+ social media accounts.
  • Great reporting and analytics.
  • We are limited by the social platforms' API--we understand this isn't Khoros Marketing (formerly Spredfast + Lithium)'s fault--but there are some limitations in what we are able to post using the tool.
  • Intelligent auto-labelling of content would be great to save us manually adding labels for markets that have forgotten.
  • Improves management of organic and paid campaigns across multiple markets.
  • Used heavily for consumer interaction and assigning cases to agents.
Khoros Marketing (formerly Spredfast + Lithium) support has been excellent; all issues are quickly resolved and our reps are fantastic.
Centralised visibility of teams within Khoros Marketing (formerly Spredfast + Lithium) mean that we can quickly generate reports that cover all of Europe and look out for issues that may arise.

Do you think Khoros Marketing delivers good value for the price?

Yes

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

Yes

Did implementation of Khoros Marketing go as expected?

Yes

Would you buy Khoros Marketing again?

Yes

Excellent support and a great team.
Easy to use, with excellent training options for new users.
Great for large businesses that work across multiple markets.

Khoros Marketing Feature Ratings

Boolean keyword searches
7
Filtering out noise/spam
8
Sentiment analysis
Not Rated
Broad channel coverage
9
Content planning and scheduling
10
Audience targeting
7
Workflow management
6
Automated routing and prioritization
9
Customer interaction histories
9
Bulk actions
8
Lead generation
7
Content marketing
10
Campaigns and promotions
9
Twitter
9
Facebook
9
LinkedIn
8
Google+
Not Rated
Instagram
6
Pinterest
Not Rated
YouTube
5
Campaign success analytics
9
Real-time tracking
7
Competitor analysis
Not Rated
Role-based user permissions & privileges
10
Mobile access
Not Rated