Get social with Khoros Marketing!
April 25, 2022
Get social with Khoros Marketing!

Score 9 out of 10
Vetted Review
Verified User
Modules Used
- Social Marketing
Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)
We use Khoros Marketing for our social media coordination. Using Khoros Marketing enables us to schedule our social media posts for every channel. As we have different markets urging for different needs, Khoros Marketing helps us coordinate each individual social media performance for each market no matter how much they differ from each other and no matter for which social media channel. This gives us a good opportunity to align all markets and keep consistency in our overall social media performance as a company. In addition, Khoros Marketing provides us with essential analytics which helps us improve our social media performance and adapt to current trends.
Pros
- possibility to schedule social media content for every channel
- providing analytics of essential informations to be able to track KPIs
- providing overview of several social media channels
Cons
- no need for a login with a verification code everytime
- targeting function for Facebook is not supported by some accounts
- When Facebook accounts are wrongly disconnected from Khoros by the system, it is difficult to solve this problem when multiple accounts are linked together
- Error messages often do not contain understandable or helpful troubleshooting information
- Khoros Marketing has already allowed us to successfully communicate several product launches
- The content we produced achieved the set KPIs and thus an ROI through communication via Khoros Marketing
Our company has benefited from working with Khoros Support to align our social marketing strategy and goals across all markets, and to adapt them to current trends or issues based on their analysis.
Our organization used Khoros Marketing to be able to align the communication on all channels and markets. Due to this alignment, we are able to protect our brand from external risks. The overview of mentions and messages through Khoros Marketing helps us to monitor and spot potentially damaging mentions on our social media channels. This way we are able to follow up quickly and reduce the potential risks for our brand. The ability to plan our communication with Khoros Marketing helps us to provide consistent communication to our customers and prospects. This helps us build a positive connection with them and protect the brand from negative risks.
Do you think Khoros Social Media Management delivers good value for the price?
Yes
Are you happy with Khoros Social Media Management's feature set?
Yes
Did Khoros Social Media Management live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Khoros Social Media Management go as expected?
I wasn't involved with the implementation phase
Would you buy Khoros Social Media Management again?
Yes
- Meta for Business (formerly Facebook for Business)
Khoros Marketing is easier to handle when it comes to scheduling social media content and for several channels which are not possible with Facebook Meta Business e.g. In addition Khoros Marketing provides analytics of several channels, which is very helpful for companies with many channels or markets.
Comments
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