Helpful tool for marketing
June 13, 2025

Helpful tool for marketing

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Lead Forensics

Our team uses LF for lead generation from our web traffic, tradeshows, and marketing campaigns. As a small company, we needed to try something new to get valuable customer information and quality leads. This tool has been helpful to see who is checking out your company and gathering contacts for our reps to build relationships with. The information has been accurate so far and helps us make a warm impression with new customers.

Without this tool, we wouldn't know what opportunities are coming to us - now we have the ability to reach out to prospects quicker than they can find the competition. Having routine meetings with our CSM is also beneficial to ensure we are getting the best value of this product. Very helpful resource for marketing!

Pros

  • Organized data
  • Custom reporting and automated reports
  • Quick reporting of visits

Cons

  • Some features have too many options to sift through that make it confusing to navigate
  • Online support pages have some broken links that need updates
  • Gaining new leads
Support staff is helpful and wants you to use this to the full potential. It is a user-friendly portal and easy to access online and customize your view and reports.

Do you think Lead Forensics delivers good value for the price?

Yes

Are you happy with Lead Forensics's feature set?

Yes

Did Lead Forensics live up to sales and marketing promises?

Yes

Did implementation of Lead Forensics go as expected?

Yes

Would you buy Lead Forensics again?

Yes

It is good if you have a strong web presence and are tracking analytics with purpose for marketing and sales campaigns. If you do not have a purpose for the information collected, it may seem wasteful.

Lead Forensics Feature Ratings

Traffic Reporting
8
Lead Conversion Tracking
6
Behavior Analysis
6
Bounce Rate Measurement
6
Device and Browser Reporting
7
Pageview Tracking
7
Event Tracking
7
Reporting in real-time
7
Referral Source Tracking
8
Customizable Dashboards
9

Comments

More Reviews of Lead Forensics